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Premier Restaurants Romania, the country’s developmental licensee for McDonald\u2019s, operates over 100 restaurants\u2014including drive-thrus and McCaf\u00e9s\u2014in 29 cities. As one of Romania\u2019s leading quick-service restaurant operators, the company is committed to delivering consistent quality and innovation across all locations.<\/p>\n
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[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Objective” _builder_version=”4.27.0″ _module_preset=”default” background_color=”#3d3d3d” background_image=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/08\/mcds-middle.webp” background_blend=”multiply” global_colors_info=”{}” collapsed=”on”][et_pb_row _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_orientation=”center” background_layout=”dark” global_colors_info=”{}”]<\/p>\n
Already a loyal music client, the team was ready to enhance the in-store experience. They engaged Mood Media to lead an initiative to modernise communications at the point of sale. The goal: go fully digital with a flexible, high-performance solution that combines dependable service with strong value.<\/p>\n
The operator chose Mood as its Digital Signage partner based on our deep expertise and proven ability to deliver comprehensive, end-to-end solutions focusing on performance and scalability. Mood managed the entire process, from initial consultancy and system design to hardware installation, content creation, and long-term maintenance.<\/p>\n
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Mood successfully designed, installed, and configured the full digital signage ecosystem, which included Digital Menu Boards, Video Walls, Digital Price Lists, Info Kiosks, Touchscreens, Tablets, and single screens placed strategically throughout the restaurants.<\/p>\n
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Our talented in-house creative teams provide ongoing content support and strategic consultancy. Our proprietary Harmony CMS manages video content, ensuring seamless delivery and easy local adaptation across all restaurant locations.<\/p>\n
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Mood also curates dynamic overhead music playlists tailored to the brand\u2019s youthful, high-energy audience. Genres include pop, hits, electro, and club \u2014 all carefully mixed to keep the in-store vibe fresh and engaging.<\/p>\n
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By working with Mood, Premier Restaurants Romania\u2019s digital transformation elevated the customer experience while supporting operational goals. The solution enables staff to inform, educate, upsell, and inspire guests at key moments, helping to reinforce the brand\u2019s positioning and boost overall sales performance.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Case Study Contact” module_id=”contact” _builder_version=”4.16″ background_color=”#232323″ collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ text_font=”||||||||” text_orientation=”center” background_layout=”dark” custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n
Elevate the experience and get the peace of mind you deserve with Mood. Contact us today to learn more.<\/p>\n
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Premier Restaurants Romania Case StudyAbout Premier Restaurants Romania Premier Restaurants Romania, the country’s developmental licensee for McDonald\u2019s, operates over 100 restaurants\u2014including drive-thrus and McCaf\u00e9s\u2014in 29 cities. As one of Romania\u2019s leading quick-service restaurant operators, the company is committed to delivering consistent quality and innovation across all locations.CASE STUDY SUMMARY Background Music Digital Signage Digital Menu Boards Video Walls Info-Kiosks Touchscreens & Tablets Content Creation & CMS Objective Already a loyal music client, the team was ready to enhance the in-store experience. They engaged Mood Media to lead an initiative to modernise communications at the point of sale. The goal: go fully digital with a flexible, high-performance solution that combines dependable service with strong value. The operator chose Mood as its Digital Signage partner based on our deep expertise and proven ability to deliver comprehensive, end-to-end solutions focusing on performance and scalability. Mood managed the entire process, from initial consultancy and system design to hardware installation, content creation, and long-term maintenance.SolutionsDigital Signage Mood successfully designed, installed, and configured the full digital signage ecosystem, which included Digital Menu Boards, Video Walls, Digital Price Lists, Info Kiosks, Touchscreens, Tablets, and single screens placed strategically throughout the restaurants.Content Creation & CMS Our talented in-house […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":123775,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-123715","page","type-page","status-publish","hentry"],"yoast_head":"\n