{"id":119772,"date":"2019-04-17T18:33:46","date_gmt":"2019-04-17T17:33:46","guid":{"rendered":"https:\/\/moodmedia.com\/primark\/"},"modified":"2023-01-17T10:27:21","modified_gmt":"2023-01-17T10:27:21","slug":"primark","status":"publish","type":"page","link":"https:\/\/moodmedia.com\/be-fr\/etudes-de-cas\/primark\/","title":{"rendered":"Primark"},"content":{"rendered":"

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PRIMARK
\u00c9TUDE DE CAS<\/span><\/h1>\n
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Apr\u00e8s avoir ouvert plus de 390 magasins au Royaume-Uni, en Irlande et en Europe, Primark a jet\u00e9 son d\u00e9volu sur les \u00c9tats-Unis. En septembre 2015, Primark a ouvert son premier magasin sur le sol am\u00e9ricain \u00e0 Boston, o\u00f9 les \u00e9crans LED ont \u00e9t\u00e9 con\u00e7us et fabriqu\u00e9s sur mesure pour correspondre \u00e0 la strat\u00e9gie de marque de Primark. Ces visuels attirent les clients dans le magasin en pr\u00e9sentant les derni\u00e8res tendances de la mode, du contenu promotionnel et bien plus encore.<\/p>\n

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\u00c0 PROPOS DE PRIMARK<\/span><\/h2>\n

Le d\u00e9taillant international Primark avait besoin d’un contenu visuel cr\u00e9atif pour mettre en valeur les diff\u00e9rents articles de ses grandes collections qui \u00e9voluent rapidement. Le d\u00e9fi : trouver une solution technique adapt\u00e9e \u00e0 la grande \u00e9chelle de leurs magasins, qui ne porterait pas atteinte au patrimoine iconique de chaque b\u00e2timent mais le conserverait.<\/p>\n

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L’APPROCHE<\/span><\/h2>\n

En collaboration avec Primark et un certain nombre de ses agences de cr\u00e9ation, Mood a d\u00e9velopp\u00e9 une vari\u00e9t\u00e9 d’installations visuelles captivantes et impressionnantes, y compris des \u00e9crans LED \u00e0 bandes courbes dans les magasins d’Oxford Street West et Oxford Street East. Les professionnels de Mood Sight ont \u00e9galement cr\u00e9\u00e9 l’\u00e9tonnant chef-d’\u0153uvre visuel de cinq \u00e9tages chez Primark \u00e0 Gran Via, \u00e0 Madrid, o\u00f9 des \u00e9crans LED transparents \u00e9blouissants et des syst\u00e8mes sonores panoramiques cr\u00e9ent une exp\u00e9rience audiovisuelle \u00e0 couper le souffle.<\/p>\n

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AM\u00c9LIORER L’EXP\u00c9RIENCE CLIENT<\/h2>\n

Am\u00e9liorez l’exp\u00e9rience et obtenez la tranquillit\u00e9 d’esprit que vous m\u00e9ritez avec Mood. Contactez-nous d\u00e8s maintenant pour plus d’informations.<\/p>\n

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Apr\u00e8s avoir ouvert plus de 390 magasins au Royaume-Uni, en Irlande et en Europe, Primark a jet\u00e9 son d\u00e9volu sur les \u00c9tats-Unis. En septembre 2015, Primark a ouvert son premier magasin sur le sol am\u00e9ricain \u00e0 Boston, o\u00f9 les \u00e9crans LED ont \u00e9t\u00e9 con\u00e7us et fabriqu\u00e9s sur mesure pour correspondre \u00e0 la strat\u00e9gie de marque de Primark. Ces visuels attirent les clients dans le magasin en pr\u00e9sentant les derni\u00e8res tendances de la mode, du contenu promotionnel et bien plus encore.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":120081,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-119772","page","type-page","status-publish","hentry"],"yoast_head":"\nPrimark | Mood Media Belgique<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s avoir ouvert plus de 390 magasins au Royaume-Uni, en Irlande et en Europe, Primark a jet\u00e9 son d\u00e9volu sur les \u00c9tats-Unis. En septembre 2015, Primark a ouvert son premier magasin sur le sol am\u00e9ricain \u00e0 Boston, o\u00f9 les \u00e9crans LED ont \u00e9t\u00e9 con\u00e7us et fabriqu\u00e9s sur mesure pour correspondre \u00e0 la strat\u00e9gie de marque de Primark. 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