{"id":296392,"date":"2022-11-04T15:32:42","date_gmt":"2022-11-04T15:32:42","guid":{"rendered":"https:\/\/moodmedia.com\/etudes-de-cas\/mango-teen\/"},"modified":"2025-05-20T12:38:04","modified_gmt":"2025-05-20T11:38:04","slug":"mango-teen","status":"publish","type":"page","link":"https:\/\/moodmedia.com\/be-fr\/etudes-de-cas\/mango-teen\/","title":{"rendered":"Mango Teen"},"content":{"rendered":"

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MANGO Teen
\u00c9tude de cas<\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_button button_url=\u00a0\u00bb#contact\u00a0\u00bb button_text=\u00a0\u00bbContactez-nous\u00a0\u00bb button_alignment=\u00a0\u00bbright\u00a0\u00bb button_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb button_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb button_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb module_class=\u00a0\u00bbmbutton\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbAbout Section\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb3_5,2_5″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u00c0 propos de MANGO Teen<\/span><\/h2>\n

En 2020, la ligne pour enfants de la marque espagnole MANGO a \u00e9tendu ses dessins pour inclure le groupe d’\u00e2ge des adolescents. La nouvelle collection, lanc\u00e9e sur le march\u00e9 sous le nom de MANGO Teen, avec des mod\u00e8les qui adoptent les tendances actuelles en mati\u00e8re de v\u00eatements d\u00e9contract\u00e9s, laissent \u00e9galement une place \u00e0 l\u2019expression personnelle, permettant ainsi aux jeunes de commencer \u00e0 d\u00e9finir leur propre style en grandissant. <\/p>\n

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R\u00e9sum\u00e9 de l’\u00e9tude de cas<\/h3>\n
    \n
  • Programme musical personnalis\u00e9<\/li>\n
  • Parfum exclusif cr\u00e9\u00e9 pour la marque<\/li>\n<\/ul>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbObjective\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#595959″ background_image=\u00a0\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2022\/11\/mango-2.webp\u00a0\u00bb background_blend=\u00a0\u00bbmultiply\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb background_layout=\u00a0\u00bbdark\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    Objectif<\/h2>\n

    MANGO Teen voulait cr\u00e9er un espace qui ressemble \u00e0 \u00ab\u00a0un monde de r\u00eaves\u00a0\u00bb. Avec l’aide des experts en design d’int\u00e9rieur Masquespacio, les magasins ont \u00e9t\u00e9 con\u00e7us pour faire du r\u00eave une r\u00e9alit\u00e9 en jouant avec les formes et les \u00e9l\u00e9ments qui invitent le consommateur \u00e0 interagir avec le magasin. Pour soutenir ce nouveau concept, MANGO Teen a confi\u00e9 \u00e0 Mood la cr\u00e9ation d’un programme musical personnalis\u00e9 et d’une solution olfactive qui compl\u00e8tent ses magasins m\u00e9taverses. <\/p>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbSolution\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    Solutions<\/h2>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2022\/11\/mango-1.webp\u00a0\u00bb title_text=\u00a0\u00bbmangue-1″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    Musique sur mesure<\/b><\/h3>\n

    Nos superviseurs musicaux ont travaill\u00e9 en \u00e9troite collaboration avec la marque pour cr\u00e9er une ambiance sonore personnalis\u00e9e, fra\u00eeche, excitante et inspirante. Avec un public cible de 11 \u00e0 17 ans, il \u00e9tait important, non seulement, de consid\u00e9rer les genres musicaux et les paroles avec une extr\u00eame attention, mais aussi de garder \u00e0 l’esprit les fr\u00e8res et s\u0153urs plus \u00e2g\u00e9s du consommateur cible qui auront certainement une influence, en particulier en mati\u00e8re de musique. Nous avons donc cr\u00e9\u00e9 un programme compos\u00e9 principalement de titres frais et tendance, avec un m\u00e9lange d’hymnes des ann\u00e9es 90 et 90 qui compl\u00e8te l’espace futuriste inspirant.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2022\/11\/mango-3.webp\u00a0\u00bb title_text=\u00a0\u00bbmangue-3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    Odeurs<\/b><\/h3>\n

    Mood a \u00e9galement \u00e9t\u00e9 charg\u00e9 de cr\u00e9er un parfum exclusif pour les magasins, \u00e0 la fois floral et fruit\u00e9, et totalement amusant ! En collaboration avec un fournisseur de parfums espagnol local, l’\u00e9quipe de Mood a install\u00e9 la solution olfactive \u00e0 l’entr\u00e9e des magasins, contribuant ainsi \u00e0 cr\u00e9er un accueil chaleureux et un adieu m\u00e9morable pour la population cible.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]Photographie : Luis Beltr\u00e1n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbCase Study Contact\u00a0\u00bb module_id=\u00a0\u00bbcontact\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ background_color=\u00a0\u00bb#232323″ collapsed=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.0″ text_font=\u00a0\u00bb||||||||\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb background_layout=\u00a0\u00bbdark\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    AM\u00c9LIOREZ L’EXP\u00c9RIENCE CLIENT<\/h2>\n

    Am\u00e9liorez votre exp\u00e9rience client et donnez-vous la tranquillit\u00e9 d’esprit que vous m\u00e9ritez gr\u00e2ce \u00e0 Mood. Contactez-nous d\u00e8s maintenant pour plus d’informations. <\/p>\n

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    [gravityform id=\u00a0\u00bb3″ title=\u00a0\u00bbfalse\u00a0\u00bb description=\u00a0\u00bbfalse\u00a0\u00bb]<\/p>\n

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