{"id":179710,"date":"2022-05-06T18:22:10","date_gmt":"2022-05-06T17:22:10","guid":{"rendered":"https:\/\/moodmedia.com\/uncategorized-cz\/12-zakladu-efektivni-hotelove-hudby\/"},"modified":"2024-11-29T15:11:30","modified_gmt":"2024-11-29T15:11:30","slug":"12-zakladu-efektivni-hotelove-hudby","status":"publish","type":"post","link":"https:\/\/moodmedia.com\/cz\/zdroje\/12-zakladu-efektivni-hotelove-hudby\/","title":{"rendered":"12 z\u00e1klad\u016f efektivn\u00ed hotelov\u00e9 hudby"},"content":{"rendered":"

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12 z\u00e1klad\u016f
\nEfektivn\u00ed hotelov\u00e1 hudba<\/b><\/h1>\n

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Hudba, kterou pou\u0161t\u00edte ve sv\u00e9m hotelu, je mnohem v\u00edc ne\u017e jen nezbytn\u00fdm prvkem atmosf\u00e9ry, kterou se sna\u017e\u00edte vytvo\u0159it. P\u0159i spr\u00e1vn\u00e9m proveden\u00ed m\u016f\u017ee b\u00fdt hotelov\u00e1 hudba mocn\u00fdm n\u00e1strojem, kter\u00fd v\u00e1m pom\u016f\u017ee zaujmout va\u0161i jedine\u010dnou klientelu na hlub\u0161\u00ed a emocion\u00e1ln\u011bj\u0161\u00ed \u00farovni. <\/strong><\/p>\n

Pou\u017e\u00edv\u00e1n\u00ed hudby k nav\u00e1z\u00e1n\u00ed kontaktu s hosty na emocion\u00e1ln\u00ed \u00farovni m\u016f\u017ee skute\u010dn\u011b rozv\u00edjet a posilovat jejich loajalitu k va\u0161emu za\u0159\u00edzen\u00ed – a va\u0161\u00ed zna\u010dce.
\nAbyste v\u0161ak mohli svou hotelovou hudbu um\u00edstit tak, aby takov\u00e9 spojen\u00ed vytvo\u0159ila, mus\u00edte se nejprve zam\u011b\u0159it na n\u011bkolik prvk\u016f.
\nN\u00ed\u017ee tyto z\u00e1kladn\u00ed informace podrobn\u011b vysv\u011btlujeme. <\/p>\n

[\/et_pb_text][et_pb_button button_url=“https:\/\/us.moodmedia.com\/wp-content\/uploads\/2019\/08\/12-Essentials-of-Effective-Hotel-Music-Socials.pdf“ url_new_window=“on“ button_text=“St\u00e1hnout tento \u010dl\u00e1nek“ button_alignment=“left“ module_class=“mbutton“ _builder_version=“4.24.0″ button_icon=“=||divi||400″ button_icon_color=“#cd102f“ background_layout=“dark“ button_text_color_hover=“#cd102f“ button_border_color_hover=“#ffffff“ button_bg_color_hover=“#ffffff“ saved_tabs=“all“ global_colors_info=“{}“ button_text_size__hover_enabled=“off“ button_one_text_size__hover_enabled=“off“ button_two_text_size__hover_enabled=“off“ button_text_color__hover_enabled=“on“ button_text_color__hover=“#cd102f“ button_one_text_color__hover_enabled=“off“ button_two_text_color__hover_enabled=“off“ button_border_width__hover_enabled=“off“ button_one_border_width__hover_enabled=“off“ button_two_border_width__hover_enabled=“off“ button_border_color__hover_enabled=“on“ button_border_color__hover=“#ffffff“ button_one_border_color__hover_enabled=“off“ button_two_border_color__hover_enabled=“off“ button_border_radius__hover_enabled=“off“ button_one_border_radius__hover_enabled=“off“ button_two_border_radius__hover_enabled=“off“ button_letter_spacing__hover_enabled=“off“ button_one_letter_spacing__hover_enabled=“off“ button_two_letter_spacing__hover_enabled=“off“ button_bg_color__hover_enabled=“on“ button_bg_color__hover=“#ffffff“ button_one_bg_color__hover_enabled=“off“ button_two_bg_color__hover_enabled=“off“][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.16″ global_colors_info=“{}“][et_pb_row _builder_version=“4.16″ background_size=“initial“ background_position=“top_left“ background_repeat=“repeat“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_text _builder_version=“4.27.0″ hover_enabled=“0″ global_colors_info=“{}“ sticky_enabled=“0″]<\/p>\n

#1: Hudba zn\u00ed jako va\u0161e zna\u010dka – a v\u00e1\u0161 po\u017eadovan\u00fd z\u00e1\u017eitek.<\/h3>\n

P\u0159ehr\u00e1van\u00e1 hudba by m\u011bla p\u0159esn\u011b odr\u00e1\u017eet vzhled, atmosf\u00e9ru a osobnost va\u0161\u00ed zna\u010dky.
\nJe va\u0161e zna\u010dka modern\u00ed a vesel\u00e1?
\nKlasick\u00e9 a elegantn\u00ed?
\nHip a techno?
\nDom\u00e1c\u00ed a uklid\u0148uj\u00edc\u00ed? <\/p>\n

Hudba by tak\u00e9 m\u011bla podporovat a umoc\u0148ovat z\u00e1\u017eitek, kter\u00fd se sna\u017e\u00edte vytvo\u0159it.
\nNezapome\u0148te, \u017ee hudba m\u016f\u017ee m\u00edt neuv\u011b\u0159iteln\u00fd vliv na na\u0161e vn\u00edm\u00e1n\u00ed a pocity, proto zva\u017ete, jak\u00e1 je va\u0161e c\u00edlov\u00e1 skupina klient\u016f a jak se m\u00e1 ve va\u0161em za\u0159\u00edzen\u00ed c\u00edtit.
\nMaj\u00ed se c\u00edtit uvoln\u011bn\u011b nebo pln\u00ed energie (v\u00edce informac\u00ed o „daypartingu“ najdete v tipu \u010d. 7)?
\nMaj\u00ed se c\u00edtit jako doma nebo na exotick\u00e9m m\u00edst\u011b?
\nVa\u0161e odpov\u011bdi na tyto a dal\u0161\u00ed ot\u00e1zky v\u00e1m tak\u00e9 pomohou doporu\u010dit poskytovateli hudby spr\u00e1vn\u00fd program pro va\u0161i zna\u010dku a va\u0161i lokalitu. <\/p>\n

 <\/p>\n

#2: V\u011bt\u0161\u00ed rozmanitost a pravideln\u00e9 aktualizace.<\/h3>\n

Ujist\u011bte se, \u017ee v\u00e1mi vybran\u00fd poskytovatel nab\u00edz\u00ed velk\u00fd v\u00fdb\u011br program\u016f a \u017e\u00e1nr\u016f, kter\u00e9 odpov\u00eddaj\u00ed z\u00e1\u017eitku, kter\u00fd chcete vytvo\u0159it.
\nPosledn\u00ed v\u011bc, kterou chcete d\u011blat, je opakovat stejn\u00fd program ka\u017ed\u00fd den.
\nZe stejn\u00e9ho d\u016fvodu se tak\u00e9 nechcete uch\u00fdlit k p\u0159ehr\u00e1v\u00e1n\u00ed nezna\u010dkov\u00e9 hudby jen kv\u016fli zpest\u0159en\u00ed.
\nOp\u011bt plat\u00ed, \u017ee kvalifikovan\u00fd poskytovatel v\u00e1m pom\u016f\u017ee nasm\u011brovat v\u00e1s spr\u00e1vn\u00fdm sm\u011brem. <\/p>\n

Krom\u011b toho byste m\u011bli vyhledat poskytovatele, kter\u00fd proaktivn\u011b aktualizuje v\u00e1\u0161 program.
\nMezi velk\u00fdmi vydavatelstv\u00edmi, nez\u00e1visl\u00fdmi vydavateli a um\u011blci z cel\u00e9ho sv\u011bta jsou ka\u017ed\u00fd den k dispozici tis\u00edce nov\u00fdch skladeb.
\nJe na va\u0161em poskytovateli, aby objevil nov\u00fd obsah, kter\u00fd bude vyhovovat va\u0161\u00ed zna\u010dce a zku\u0161enostem host\u016f.
\nM\u011bli by tak\u00e9 v\u011bd\u011bt, kdy je t\u0159eba ur\u010dit\u00e9 skladby nechat odpo\u010d\u00edvat nebo je vy\u0159adit z rotace.
\nC\u00edlem je vytvo\u0159it neust\u00e1le se vyv\u00edjej\u00edc\u00ed zvuk zna\u010dky, kter\u00fd bude pro vracej\u00edc\u00ed se hosty v\u017edy zn\u00e1m\u00fd, ale z\u00e1rove\u0148 nov\u00fd. <\/p>\n

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#3: Dod\u00e1vka hudby je spolehliv\u00e1.<\/h3>\n

M\u00e1te p\u0159edstavu, jak to zn\u00ed, kdy\u017e se va\u0161e hudebn\u00ed platforma vypne?
\nPokud jste tipovali „nic“, m\u00e1te naprostou pravdu. <\/p>\n

Ticho v obecn\u00fdch prostor\u00e1ch va\u0161eho hotelu nepochybn\u011b sni\u017euje kvalitu z\u00e1\u017eitku host\u016f, tak\u017ee si nem\u016f\u017eete dovolit m\u00edt nespolehlivou hudebn\u00ed platformu.
\nNav\u00edc p\u0159eskakov\u00e1n\u00ed a v\u00fdpadky, kter\u00e9 \u010dasto p\u0159ich\u00e1zej\u00ed s technologiemi streamov\u00e1n\u00ed zalo\u017een\u00fdmi na spot\u0159ebitelsk\u00fdch technologi\u00edch, tak\u00e9 naru\u0161uj\u00ed z\u00e1\u017eitek a d\u011blaj\u00ed \u0161patn\u00fd dojem na va\u0161e hosty. <\/p>\n

Vzhledem k tomu, \u017ee mnoho nov\u00fdch poskytovatel\u016f v oboru poskytuje pouze \u0159e\u0161en\u00ed pro streamov\u00e1n\u00ed hudby bez medi\u00e1ln\u00edho za\u0159\u00edzen\u00ed, je d\u016fle\u017eit\u00e9 si uv\u011bdomit, \u017ee spolehlivost \u0159e\u0161en\u00ed bez za\u0159\u00edzen\u00ed zcela z\u00e1vis\u00ed na
\na) va\u0161e p\u0159ipojen\u00ed k internetu a
\nb) s\u00edla a spolehlivost krmiva poskytovatele. <\/p>\n

Krom\u011b toho, pokud m\u00e1te jin\u00e1 za\u0159\u00edzen\u00ed a po\u010d\u00edta\u010de spot\u0159ebov\u00e1vaj\u00edc\u00ed \u0161\u00ed\u0159ku p\u00e1sma ve va\u0161\u00ed s\u00edti, m\u016f\u017ee b\u00fdt ovlivn\u011bna i kvalita va\u0161eho p\u0159ehr\u00e1v\u00e1n\u00ed.<\/p>\n

D\u016fle\u017eit\u00e9 je, abyste si vybrali spolehliv\u00e9ho poskytovatele, kter\u00fd nab\u00edz\u00ed komer\u010dn\u00ed platformu pro p\u0159ehr\u00e1v\u00e1n\u00ed hudby.
\nA pokud zvol\u00edte levn\u011bj\u0161\u00ed \u0159e\u0161en\u00ed pouze pro streamov\u00e1n\u00ed, kter\u00e9 nepou\u017e\u00edv\u00e1 za\u0159\u00edzen\u00ed, je je\u0161t\u011b d\u016fle\u017eit\u011bj\u0161\u00ed j\u00edt se zku\u0161en\u00fdm poskytovatelem, kter\u00fd m\u00e1 kvalitn\u00ed feed a robustn\u00ed technologii. <\/p>\n

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#4: Slu\u017eba je „dob\u0159e vynalo\u017een\u00e9 pen\u00edze“.<\/h3>\n

Ka\u017ed\u00fd m\u00e1 jin\u00fd rozpo\u010det na hudbu na pozad\u00ed, ale obecn\u011b \u0159e\u010deno, dostanete to, za co zaplat\u00edte.
\nTrh s hotelovou hudbou je zaplaven n\u00edzkon\u00e1kladov\u00fdmi poskytovateli, kte\u0159\u00ed se chlub\u00ed nejnov\u011bj\u0161\u00edmi a nejlep\u0161\u00edmi technologiemi, a mnoho z nich postr\u00e1d\u00e1 d\u016fle\u017eit\u00e9 v\u011bci, jako je kvalita, rozmanitost, kontrola, spolehlivost a servis.
\nNa konci dne tyto prvky stoj\u00ed za cenu n\u011bkolika cent\u016f nav\u00edc za den, kter\u00e9 byste mohli zaplatit u zku\u0161en\u011bj\u0161\u00edho poskytovatele.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=“1_2,1_2″ _builder_version=“4.16″ global_colors_info=“{}“][et_pb_column type=“1_2″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_image src=“https:\/\/moodmedia.com\/wp-content\/uploads\/2019\/06\/brad-pressley.png“ align_tablet=“center“ align_phone=““ align_last_edited=“on|desktop“ _builder_version=“4.16″ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][et_pb_column type=“1_2″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_text _builder_version=“4.27.0″ hover_enabled=“0″ global_colors_info=“{}“ sticky_enabled=“0″]<\/p>\n

#5: S\u00edla lidsk\u00e9ho kur\u00e1torstv\u00ed.<\/h3>\n

Jak\u00fdkoli IT hack nebo kod\u00e9r financovan\u00fd za\u010d\u00ednaj\u00edc\u00edm investorem m\u016f\u017ee nahr\u00e1t spoustu skladeb, se\u0159adit je podle \u017e\u00e1nru a vytvo\u0159it streamovac\u00ed hudebn\u00ed produkt.
\nTito lid\u00e9 v\u00e1m v\u0161ak nesestav\u00ed \u00fa\u010dinn\u00fd seznam skladeb, kter\u00fd by p\u0159esn\u011b vyjad\u0159oval skute\u010dn\u00fd zvuk va\u0161\u00ed zna\u010dky. <\/p>\n

M\u00edsto toho chcete pracovat se spole\u010dnost\u00ed, kter\u00e1 m\u00e1 opravdov\u00e9 hudebn\u00ed odborn\u00edky, kte\u0159\u00ed ru\u010dn\u011b vyb\u00edraj\u00ed va\u0161i hudbu a spravuj\u00ed va\u0161e programy.
\nJsou to profesion\u00e1lov\u00e9, kte\u0159\u00ed nejen\u017ee znaj\u00ed a miluj\u00ed hudbu, ale maj\u00ed tak\u00e9 cit pro to, jak by va\u0161e zna\u010dka m\u011bla zn\u00edt.
\nDokonce v\u00e1m pomohou se spr\u00e1vn\u00fdm v\u00fdb\u011brem, aby melodie odpov\u00eddaly z\u00e1\u017eitku, kter\u00fd chcete vytvo\u0159it. <\/p>\n

Platformy a technologie jsou z\u00e1sadn\u00ed, ale nemohou nahradit s\u00edlu lidsk\u00e9 kur\u00e1torsk\u00e9 pr\u00e1ce, kterou prov\u00e1d\u011bj\u00ed profesion\u00e1ln\u00ed hudebn\u00ed design\u00e9\u0159i, kte\u0159\u00ed maj\u00ed hlubok\u00e9 pochopen\u00ed pro symbiotick\u00fd vztah mezi hudbou, zna\u010dkou a jedine\u010dn\u00fdm z\u00e1\u017eitkem va\u0161ich host\u016f.<\/p>\n

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#6: Vyhovuje va\u0161im specifick\u00fdm pot\u0159eb\u00e1m.<\/h3>\n

Hotely se zna\u010dn\u011b li\u0161\u00ed velikost\u00ed, rozlohou i klientelou.
\nOd renomovan\u00fdch zna\u010dek s celost\u00e1tn\u00ed a celosv\u011btovou p\u016fsobnost\u00ed a\u017e po butikov\u00e9 hoteli\u00e9ry, nez\u00e1visl\u00e9 motely, ubytovac\u00ed za\u0159\u00edzen\u00ed s prodlou\u017een\u00fdm pobytem, luxusn\u00ed resorty a mnoho dal\u0161\u00edch.
\nTato skute\u010dnost pro v\u00e1s nen\u00ed \u017e\u00e1dnou novinkou, ale stoj\u00ed za zm\u00ednku, proto\u017ee tyto r\u016fzn\u00e9 typy organizac\u00ed maj\u00ed velmi odli\u0161n\u00e9 pot\u0159eby, pokud jde o jejich hudbu. <\/p>\n

Nap\u0159\u00edklad butikov\u00fd hoteli\u00e9r se m\u016f\u017ee sna\u017eit vytvo\u0159it skute\u010dn\u011b jedine\u010dn\u00fd z\u00e1\u017eitek.
\nProto by pro n\u011b bylo v\u00fdhodn\u00e9 \u0159e\u0161en\u00ed pro streamov\u00e1n\u00ed, kter\u00e9 jim nab\u00edz\u00ed plnou kontrolu nad t\u00edm, co jejich host\u00e9 usly\u0161\u00ed. <\/p>\n

Na druhou stranu glob\u00e1ln\u00ed pohostinsk\u00e1 organizace bude m\u00edt mnohem jin\u00e9 pot\u0159eby.
\nPro tento typ hotelov\u00e9 zna\u010dky je z\u00e1sadn\u00ed odli\u0161it se od konkurence a zajistit konzistenci.
\nProto budou pravd\u011bpodobn\u011b hledat v\u00edce vlastn\u00edch program\u016f, aby vytvo\u0159ili charakteristick\u00fd z\u00e1\u017eitek v cel\u00e9 sv\u00e9 oblasti. <\/p>\n

Mohou tak\u00e9 cht\u00edt m\u011bnit sv\u00e9 programy podle region\u016f, aby poskytly v\u00edce lok\u00e1ln\u00ed atmosf\u00e9ru.
\nI kdy\u017e se hudba m\u016f\u017ee v jednotliv\u00fdch regionech m\u00edrn\u011b li\u0161it, m\u011bla by v\u011brn\u00fdm host\u016fm poskytnout zn\u00e1m\u00fd zvuk, kter\u00fd o\u010dek\u00e1vaj\u00ed od obl\u00edben\u00e9 zna\u010dky pohostinstv\u00ed.
\nNav\u00edc tyto zna\u010dky budou pravd\u011bpodobn\u011b cht\u00edt, aby jejich poskytovatel spravoval v\u0161echny tyto prom\u011bnn\u00e9 jejich jm\u00e9nem. <\/p>\n

Pak jsou tu luxusn\u00ed resorty, kter\u00e9 mohou pot\u0159ebovat n\u011bkolik r\u016fzn\u00fdch program\u016f pro r\u016fzn\u00e9 z\u00f3ny – jeden pro baz\u00e9n, druh\u00fd pro restauraci s asijskou t\u00e9matikou, t\u0159et\u00ed pro posilovnu atd.
\nPosledn\u00edm p\u0159\u00edkladem m\u016f\u017ee b\u00fdt organizace zalo\u017een\u00e1 na fran\u0161\u00edze, kter\u00e1 chce m\u00edt \u0159adu p\u0159edem p\u0159ipraven\u00fdch program\u016f, z nich\u017e si mohou fran\u0161\u00edzanti vyb\u00edrat, a zajistit tak spravedlivou rovnov\u00e1hu mezi v\u00fdb\u011brem a konzistenc\u00ed zna\u010dky.
\nNebo je mo\u017en\u00e9, \u017ee budou cht\u00edt hudbu spravovat centr\u00e1ln\u011b pro v\u0161echny fran\u0161\u00edzanty. <\/p>\n

M\u016f\u017eeme pokra\u010dovat v popisu v\u0161ech r\u016fzn\u00fdch pot\u0159eb a mo\u017enost\u00ed, ale hlavn\u00ed je, \u017ee efektivn\u00ed hotelov\u00e1 hudba nen\u00ed univerz\u00e1ln\u00ed.
\nSpole\u010dnost, se kterou spolupracujete, by m\u011bla nab\u00edzet v\u00edce mo\u017enost\u00ed programov\u00e1n\u00ed a ovl\u00e1d\u00e1n\u00ed, abyste mohli naj\u00edt to nejlep\u0161\u00ed \u0159e\u0161en\u00ed, kter\u00e9 vyhovuje va\u0161im pot\u0159eb\u00e1m. <\/p>\n

Krom\u011b toho je tak\u00e9 dobr\u00e9 spolupracovat s poskytovatelem, kter\u00fd dok\u00e1\u017ee hudbu doru\u010dit prost\u0159ednictv\u00edm v\u00e1mi preferovan\u00e9ho m\u00e9dia.
\nP\u0159esto\u017ee je internet nejspolehliv\u011bj\u0161\u00ed a nejefektivn\u011bj\u0161\u00ed metodou p\u0159enosu hudby, ne ka\u017ed\u00fd hotel chce \u0159e\u0161en\u00ed, kter\u00e9 vyu\u017e\u00edv\u00e1 jeho internetov\u00e9 p\u0159ipojen\u00ed.
\nN\u011bkdy to cht\u011bj\u00ed na CD nebo pot\u0159ebuj\u00ed hudbu dod\u00e1vanou p\u0159es satelit.
\nJin\u00ed cht\u011bj\u00ed \u0159e\u0161en\u00ed pro ukl\u00e1d\u00e1n\u00ed do mezipam\u011bti, kter\u00e9 ukl\u00e1d\u00e1 hudbu b\u011bhem stahov\u00e1n\u00ed.
\nJen se ujist\u011bte, \u017ee hudba funguje pro v\u00e1s, a ne naopak. <\/p>\n

 <\/p>\n

#7: Umo\u017e\u0148uje sd\u00edlen\u00ed p\u0159es den.<\/h3>\n

Jednodu\u0161e \u0159e\u010deno, dayparting je m\u00f3dn\u00ed term\u00edn pro p\u0159ehr\u00e1v\u00e1n\u00ed r\u016fzn\u00fdch typ\u016f hudby v r\u016fzn\u00fdch denn\u00edch dob\u00e1ch.
\nTato strategie je d\u016fle\u017eit\u00e1, proto\u017ee umo\u017e\u0148uje nastavit v hotelu r\u016fzn\u00e9 \u00farovn\u011b energie r\u00e1no, odpoledne a ve\u010der.
\n\u0158e\u0161en\u00ed, kter\u00e9 pou\u017e\u00edv\u00e1te, by m\u011blo umo\u017e\u0148ovat pl\u00e1nov\u00e1n\u00ed program\u016f na cel\u00fd den a dny v t\u00fddnu.
\nPoskytovatel pro v\u00e1s m\u016f\u017ee tak\u00e9 p\u0159ipravit programy na jeden den. <\/p>\n

 <\/p>\n

#8: Lep\u0161\u00ed je, kdy\u017e se opravdu snadno pou\u017e\u00edv\u00e1.<\/h3>\n

A\u0165 u\u017e va\u0161e \u0159e\u0161en\u00ed pou\u017e\u00edv\u00e1 p\u0159ehr\u00e1va\u010d hudby na pozad\u00ed, nebo ne, m\u011bli byste m\u00edt mo\u017enost snadno spravovat obsah, nastavovat p\u0159edvolby skladeb a pl\u00e1novat programy.<\/p>\n

\u0160patn\u011b navr\u017een\u00e9 rozhran\u00ed pro spr\u00e1vu obsahu nebo p\u0159ehr\u00e1va\u010d m\u016f\u017ee zp\u016fsobit spoustu zmatk\u016f – a to je to posledn\u00ed, co byste cht\u011bli p\u0159i spr\u00e1v\u011b hudby \u0159e\u0161it.<\/p>\n

P\u0159ed p\u0159ihl\u00e1\u0161en\u00edm k \u0159e\u0161en\u00ed se ujist\u011bte, \u017ee si m\u016f\u017eete prohl\u00e9dnout uk\u00e1zku redak\u010dn\u00edho syst\u00e9mu.
\nKrom\u011b toho se tak\u00e9 budete cht\u00edt ujistit, \u017ee poskytovatel nab\u00edz\u00ed telefonickou podporu a podporu na m\u00edst\u011b v p\u0159\u00edpad\u011b, \u017ee budete pot\u0159ebovat pomoc. <\/p>\n

 <\/p>\n

#9: Obsah vhodn\u00fd pro podnik\u00e1n\u00ed.<\/h3>\n

Nezapome\u0148te, \u017ee hudba, kterou pou\u0161t\u00edte v hotelu, reprezentuje va\u0161i zna\u010dku, a pokud se star\u00e1te o rodiny, m\u016f\u017eete si nevhodn\u00fdmi skladbami snadno po\u0161kodit image sv\u00e9 zna\u010dky.
\nNikdy by nem\u011blo b\u00fdt d\u016fle\u017eit\u00e9, zda je va\u0161e hudba vhodn\u00e1 pro podnik\u00e1n\u00ed.
\nTo je dal\u0161\u00ed d\u016fvod, pro\u010d je tak d\u016fle\u017eit\u00e9 spolupracovat se zku\u0161en\u00fdm profesion\u00e1ln\u00edm poskytovatelem hudby na pozad\u00ed, kter\u00fd aktivn\u011b filtruje obsah, kter\u00fd nen\u00ed vhodn\u00fd pro rodinn\u00fd z\u00e1\u017eitek. <\/p>\n

 <\/p>\n

#10: Nab\u00edz\u00ed v\u00edc ne\u017e jen hudbu.<\/h3>\n

Hotelov\u00e1 hudba je investic\u00ed do z\u00e1\u017eitk\u016f host\u016f – a jak l\u00e9pe tuto investici maximalizovat ne\u017e spoluprac\u00ed s poskytovatelem hudby, kter\u00fd nab\u00edz\u00ed i dal\u0161\u00ed d\u016fle\u017eit\u00e9 slu\u017eby, jako jsou AV syst\u00e9my, scent marketing a digit\u00e1ln\u00ed n\u00e1pisy?
\nPoskytovatel\u00e9 hudby, kte\u0159\u00ed se zam\u011b\u0159uj\u00ed na celkov\u00fd z\u00e1\u017eitek host\u016f, mohou nab\u00eddnout neuv\u011b\u0159itelnou hodnotu a \u00faspory t\u00edm, \u017ee v\u00e1m umo\u017en\u00ed spojit hudbu s dal\u0161\u00edmi slu\u017ebami.
\nNakonec u\u0161et\u0159\u00edte pen\u00edze, zlep\u0161\u00edte z\u00e1\u017eitek host\u016f a usnadn\u00edte si pr\u00e1ci t\u00edm, \u017ee budete spolupracovat s men\u0161\u00edm po\u010dtem dodavatel\u016f. <\/p>\n

 <\/p>\n

#11: Hudba je podpo\u0159ena rychl\u00fdm m\u00edstn\u00edm servisem.<\/h3>\n

Zprovoznit a spustit hudbu prost\u011b nesta\u010d\u00ed.
\nJak jsme se kr\u00e1tce zm\u00ednili v bod\u011b \u010d. 8, cht\u011bli byste se ujistit, \u017ee v\u00e1\u0161 poskytovatel hudby m\u00e1 krom\u011b nep\u0159etr\u017eit\u00e9ho servisu po telefonu a e-mailu tak\u00e9 m\u00edstn\u00ed techniky, kter\u00e9 m\u016f\u017ee v p\u0159\u00edpad\u011b probl\u00e9mu poslat k v\u00e1m. <\/p>\n

 <\/p>\n

#12: Licence pro podnik\u00e1n\u00ed.<\/h3>\n

Mus\u00edte se ujistit, \u017ee va\u0161e hudba je licencov\u00e1na pro obchodn\u00ed pou\u017eit\u00ed, proto\u017ee feder\u00e1ln\u00ed z\u00e1kon vy\u017eaduje, abyste si zajistili licen\u010dn\u00ed pr\u00e1va na jakoukoli hudbu, kterou v hotelu p\u0159ehr\u00e1v\u00e1te.
\nBerte to jako platbu um\u011blc\u016fm za to, \u017ee poskytuj\u00ed hudbu pro va\u0161i firmu.
\nPou\u017e\u00edv\u00e1n\u00ed spot\u0159ebitelsk\u00fdch streamovac\u00edch aplikac\u00ed nebo osobn\u00ed sb\u00edrky zvukov\u00fdch z\u00e1znam\u016f je poru\u0161en\u00edm feder\u00e1ln\u00edch z\u00e1kon\u016f o autorsk\u00fdch pr\u00e1vech. <\/p>\n

Performing Rights Agents cestuj\u00ed po zemi a nav\u0161t\u011bvuj\u00ed podniky v\u0161ech velikost\u00ed, aby se ujistili, \u017ee jejich \u0159e\u0161en\u00ed pro hudbu na pozad\u00ed je licencov\u00e1no pro komer\u010dn\u00ed pou\u017eit\u00ed.
\nPokud v\u00e1s p\u0159istihnou p\u0159i hran\u00ed nelicencovan\u00e9 hudby, m\u016f\u017eete b\u00fdt potrest\u00e1ni pokutou 750 a\u017e 150 000 $ za ka\u017edou p\u00edse\u0148, kterou pou\u017eijete neleg\u00e1ln\u011b. <\/p>\n

Dobrou zpr\u00e1vou je, \u017ee v\u011bt\u0161ina poskytovatel\u016f hotelov\u00e9 hudby pro v\u00e1s tato licen\u010dn\u00ed pr\u00e1va z\u00edsk\u00e1.
\nKrom\u011b toho se na va\u0161i nemovitost mohou vztahovat zvl\u00e1\u0161tn\u00ed licen\u010dn\u00ed po\u017eadavky, pokud obsahuje v\u00edce obchodn\u00edch prostor, a v\u00e1\u0161 poskytovatel by v\u00e1s m\u011bl sezn\u00e1mit s dal\u0161\u00edmi po\u017eadavky, kter\u00e9 budete muset splnit.
\nV\u00edce informac\u00ed o licencov\u00e1n\u00ed najdete na str\u00e1nce Licencov\u00e1n\u00ed hudby<\/a>. <\/p>\n

 <\/p>\n

M\u00e1te-li jak\u00e9koli dotazy nebo se chcete dozv\u011bd\u011bt v\u00edce o \u0159e\u0161en\u00edch pro hotelovou hudbu,
\n kontaktujte n\u00e1s je\u0161t\u011b dnes!<\/strong>
\n<\/a> Na\u0161i odborn\u00edci v\u00e1m uk\u00e1\u017e\u00ed, jak snadno dok\u00e1\u017eeme spojit v\u0161ech 12 v\u00fd\u0161e zm\u00edn\u011bn\u00fdch prvk\u016f, abyste se mohli smyslupln\u011b a nezapomenuteln\u011b spojit se sv\u00fdmi hosty.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“Industry Page Contact“ module_id=“contact“ _builder_version=“4.15″ global_module=“169058″ collapsed=“off“ global_colors_info=“{}“][et_pb_row _builder_version=“4.16″ background_size=“initial“ background_position=“top_left“ background_repeat=“repeat“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_text _builder_version=“4.27.0″ text_font=“||||||||“ text_orientation=“center“ global_colors_info=“{}“]<\/p>\n

SPOJTE SE S N\u00c1MI<\/h2>\n

Kontaktujte n\u00e1s je\u0161t\u011b dnes a zlep\u0161ete z\u00e1kaznickou zku\u0161enost ve sv\u00e9 firm\u011b.<\/h4>\n

[\/et_pb_text][et_pb_text admin_label=“Short Contact Form (light background)“ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“]<\/p>\n