{"id":180477,"date":"2022-05-06T18:45:21","date_gmt":"2022-05-06T17:45:21","guid":{"rendered":"https:\/\/moodmedia.com\/uncategorized-cz\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/"},"modified":"2024-12-02T10:12:06","modified_gmt":"2024-12-02T10:12:06","slug":"6-kroku-ke-zlepseni-zkusenosti-pacientu","status":"publish","type":"post","link":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/","title":{"rendered":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.24.0&#8243; background_color=&#8220;#919191&#8243; background_image=&#8220;https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/healthcare.jpg&#8220; background_blend=&#8220;multiply&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;2_3,1_3&#8243; _builder_version=&#8220;4.16&#8243; background_size=&#8220;initial&#8220; background_position=&#8220;top_left&#8220; background_repeat=&#8220;repeat&#8220; custom_padding=&#8220;||100px&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;2_3&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; header_font=&#8220;|300|||||||&#8220; header_font_size=&#8220;72px&#8220; header_line_height=&#8220;1.01em&#8220; background_layout=&#8220;dark&#8220; hover_enabled=&#8220;0&#8243; header_font_size_tablet=&#8220;40px&#8220; header_font_size_phone=&#8220;40px&#8220; header_font_size_last_edited=&#8220;on|tablet&#8220; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<h1>6 krok\u016f ke <b>zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f<\/b><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;1_3&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.16&#8243; text_font=&#8220;||||||||&#8220; text_text_color=&#8220;#ffffff&#8220; header_font=&#8220;||||||||&#8220; background_layout=&#8220;dark&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p class=\"intro2\">Poskytov\u00e1n\u00ed skute\u010dn\u011b v\u00fdjime\u010dn\u00fdch zku\u0161enost\u00ed pacient\u016fm p\u0159esahuje zaji\u0161t\u011bn\u00ed vysok\u00e9 \u00farovn\u011b p\u00e9\u010de.<br \/>\nJde o to, abyste v cel\u00e9m <span class=\"s1\">za\u0159\u00edzen\u00ed <\/span>vytvo\u0159ili p\u0159\u00edjemn\u00e9 a p\u0159\u00e1telsk\u00e9 prost\u0159ed\u00ed &#8211;<strong> ne takov\u00e9, kter\u00e9 je nev\u00fdrazn\u00e9 nebo p\u0159\u00edli\u0161 klinick\u00e9<\/strong>. <\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8220;https:\/\/moodmedia.com\/wp-content\/uploads\/2019\/08\/6-Steps-to-a-Better-Patient-Experience.pdf&#8220; url_new_window=&#8220;on&#8220; button_text=&#8220;St\u00e1hnout tento \u010dl\u00e1nek&#8220; button_alignment=&#8220;left&#8220; module_class=&#8220;mbutton&#8220; _builder_version=&#8220;4.24.0&#8243; button_icon=&#8220;&#x3d;||divi||400&#8243; button_icon_color=&#8220;#cd102f&#8220; background_layout=&#8220;dark&#8220; button_text_color_hover=&#8220;#cd102f&#8220; button_border_color_hover=&#8220;#ffffff&#8220; button_bg_color_hover=&#8220;#ffffff&#8220; saved_tabs=&#8220;all&#8220; global_colors_info=&#8220;{}&#8220; button_text_size__hover_enabled=&#8220;off&#8220; button_one_text_size__hover_enabled=&#8220;off&#8220; button_two_text_size__hover_enabled=&#8220;off&#8220; button_text_color__hover_enabled=&#8220;on&#8220; button_text_color__hover=&#8220;#cd102f&#8220; button_one_text_color__hover_enabled=&#8220;off&#8220; button_two_text_color__hover_enabled=&#8220;off&#8220; button_border_width__hover_enabled=&#8220;off&#8220; button_one_border_width__hover_enabled=&#8220;off&#8220; button_two_border_width__hover_enabled=&#8220;off&#8220; button_border_color__hover_enabled=&#8220;on&#8220; button_border_color__hover=&#8220;#ffffff&#8220; button_one_border_color__hover_enabled=&#8220;off&#8220; button_two_border_color__hover_enabled=&#8220;off&#8220; button_border_radius__hover_enabled=&#8220;off&#8220; button_one_border_radius__hover_enabled=&#8220;off&#8220; button_two_border_radius__hover_enabled=&#8220;off&#8220; button_letter_spacing__hover_enabled=&#8220;off&#8220; button_one_letter_spacing__hover_enabled=&#8220;off&#8220; button_two_letter_spacing__hover_enabled=&#8220;off&#8220; button_bg_color__hover_enabled=&#8220;on&#8220; button_bg_color__hover=&#8220;#ffffff&#8220; button_one_bg_color__hover_enabled=&#8220;off&#8220; button_two_bg_color__hover_enabled=&#8220;off&#8220;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; background_size=&#8220;initial&#8220; background_position=&#8220;top_left&#8220; background_repeat=&#8220;repeat&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<p class=\"intro\">C\u00edlem by m\u011blo b\u00fdt zm\u00edrn\u011bn\u00ed stresu a \u00fazkosti od okam\u017eiku, kdy va\u0161i pacienti a jejich rodinn\u00ed p\u0159\u00edslu\u0161n\u00edci vstoup\u00ed do dve\u0159\u00ed.<br \/>\nJedn\u00edm ze zp\u016fsob\u016f, jak toho dos\u00e1hnout, je zohlednit, co vid\u00ed, sly\u0161\u00ed a c\u00edt\u00ed, kdy\u017e jsou ve va\u0161\u00ed ordinaci. <\/p>\n<p class=\"intro\">P\u0159i efektivn\u00edm vyu\u017eit\u00ed mohou medi\u00e1ln\u00ed \u0159e\u0161en\u00ed pro zdravotnictv\u00ed, jako je hudba, zpr\u00e1vy na p\u0159\u00edjmu, digit\u00e1ln\u00ed n\u00e1pisy a v\u016fn\u011b, pomoci \u0159e\u0161it tyto probl\u00e9my a v\u00fdrazn\u011b zlep\u0161it zku\u0161enosti pacient\u016f.<br \/>\nV\u00fdsledek?<br \/>\nV\u011bt\u0161\u00ed spokojenost pacient\u016f, v\u00edce doporu\u010den\u00ed od \u00fast k \u00fast\u016fm a pozoruhodn\u00fd dojem, kter\u00fd va\u0161i ordinaci odli\u0161\u00ed od ostatn\u00edch.<br \/>\nV tomto \u010dl\u00e1nku v\u00e1m vysv\u011btl\u00edme, jak m\u016f\u017eete tato medi\u00e1ln\u00ed \u0159e\u0161en\u00ed co nejefektivn\u011bji vyu\u017e\u00edt, abyste dos\u00e1hli tak skv\u011bl\u00fdch v\u00fdsledk\u016f.   <\/p>\n<h3 class=\"bold moodblue\">#1: Hrajte spr\u00e1vnou hudbu.<\/h3>\n<p>Hr\u00e1t spr\u00e1vnou hudbu pro zdravotnictv\u00ed neznamen\u00e1 hr\u00e1t jen to, co cht\u011bj\u00ed sly\u0161et recep\u010dn\u00ed.<br \/>\nI kdy\u017e je d\u016fle\u017eit\u00e9 br\u00e1t v \u00favahu i jejich preference, preference va\u0161ich pacient\u016f a jejich rodinn\u00fdch p\u0159\u00edslu\u0161n\u00edk\u016f by m\u011bly b\u00fdt v\u017edy na prvn\u00edm m\u00edst\u011b.<br \/>\nZva\u017ete v\u011bk a demografick\u00e9 \u00fadaje pr\u016fm\u011brn\u00e9ho n\u00e1v\u0161t\u011bvn\u00edka a najd\u011bte povzbuzuj\u00edc\u00ed a relaxa\u010dn\u00ed hudebn\u00ed programy, kter\u00e9 oslov\u00ed jeho generaci.  <\/p>\n<p>Vzhledem k tomu, \u017ee hudba, kterou p\u0159ehr\u00e1v\u00e1te ve sv\u00e9 ordinaci, slou\u017e\u00ed k obchodn\u00edm \u00fa\u010del\u016fm, m\u011bly by programy poch\u00e1zet od profesion\u00e1ln\u00edho poskytovatele hudby pro zdravotnictv\u00ed.<br \/>\nTyto spole\u010dnosti obvykle plat\u00ed po\u017eadovan\u00e9 licen\u010dn\u00ed poplatky za hudbu va\u0161\u00edm jm\u00e9nem (nezapome\u0148te, \u017ee p\u0159ehr\u00e1v\u00e1n\u00ed r\u00e1dia nebo hudby ze spot\u0159ebitelsk\u00e9 streamovac\u00ed aplikace ve va\u0161\u00ed ordinaci poru\u0161uje feder\u00e1ln\u00ed licen\u010dn\u00ed z\u00e1kony). <\/p>\n<p>Spolupr\u00e1ce se zku\u0161en\u00fdm poskytovatelem hudby pro zdravotnictv\u00ed v\u00e1m nav\u00edc umo\u017en\u00ed p\u0159\u00edstup k <a href=\"https:\/\/moodmedia.com\/en\/sound\/harmony-music-for-business\/\">r\u016fzn\u00fdm profesion\u00e1ln\u011b navr\u017een\u00fdm program\u016fm<\/a>, abyste mohli pou\u0161t\u011bt tu spr\u00e1vnou hudbu pro sv\u00e9 n\u00e1v\u0161t\u011bvn\u00edky a zam\u011bstnance. Poskytovatel slu\u017eeb v\u00e1m dokonce pom\u016f\u017ee vybrat ty spr\u00e1vn\u00e9 programy pro va\u0161i praxi.<\/p>\n<p>\u0158e\u0161en\u00ed, kter\u00e9 pou\u017e\u00edv\u00e1te, by tak\u00e9 m\u011blo umo\u017e\u0148ovat napl\u00e1novat p\u0159ehr\u00e1v\u00e1n\u00ed r\u016fzn\u00fdch program\u016f v r\u016fznou denn\u00ed dobu &#8211; tato strategie se naz\u00fdv\u00e1 dayparting.<br \/>\nPoskytovatel\u016fm zdravotn\u00ed p\u00e9\u010de doporu\u010dujeme napl\u00e1novat dopoledn\u00ed programy, kter\u00e9 dodaj\u00ed jemn\u011bj\u0161\u00ed energii, a odpoledn\u00ed a podve\u010dern\u00ed programy, kter\u00e9 budou o n\u011bco optimisti\u010dt\u011bj\u0161\u00ed.<br \/>\nA kone\u010dn\u011b, hudba pro zdravotn\u00ed p\u00e9\u010di mus\u00ed b\u00fdt spolehliv\u00e1.<br \/>\nTo posledn\u00ed, co chcete, jsou p\u0159eru\u0161en\u00ed streamov\u00e1n\u00ed, podivn\u00e9 p\u0159echody mezi skladbami nebo \u00fapln\u00e9 ticho kv\u016fli v\u00fdpadku internetu ve va\u0161\u00ed lokalit\u011b.   <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<h3 class=\"bold moodblue\">#2: Zapojte pacienty pomoc\u00ed digit\u00e1ln\u00edch n\u00e1pis\u016f.<\/h3>\n<p><a href=\"https:\/\/moodmedia.com\/cz\/reseni-zraku\/zdravotnictvi-digital-signage\/\">Digit\u00e1ln\u00ed n\u00e1pisy ve zdravotnictv\u00ed<\/a> ji\u017e nejsou trendem &#8211; jedn\u00e1 se o vysoce \u00fa\u010dinn\u00fd n\u00e1stroj, kter\u00fd st\u00e1le v\u00edce poskytovatel\u016f vyu\u017e\u00edv\u00e1 ke vzd\u011bl\u00e1v\u00e1n\u00ed a zapojen\u00ed sv\u00fdch pacient\u016f a jejich rodinn\u00fdch p\u0159\u00edslu\u0161n\u00edk\u016f &#8211; to v\u0161e p\u0159i vytv\u00e1\u0159en\u00ed lep\u0161\u00edho z\u00e1\u017eitku a vylep\u0161en\u00ed profesion\u00e1ln\u00ed image. Krom\u011b toho jsou aplikace digit\u00e1ln\u00edho zna\u010den\u00ed ve zdravotnictv\u00ed n\u00e1kladov\u011b efektivn\u011bj\u0161\u00ed a podstatn\u011b \u00fa\u010dinn\u011bj\u0161\u00ed ne\u017e jejich ti\u0161t\u011bn\u00e9 prot\u011bj\u0161ky. U v\u011bt\u0161iny \u0159e\u0161en\u00ed digital signage m\u016f\u017eete obsah okam\u017eit\u011b aktualizovat a pl\u00e1novat pomoc\u00ed webov\u00e9ho port\u00e1lu. U\u017e nemus\u00edte \u010dekat, a\u017e se v\u00e1m vr\u00e1t\u00ed cedule z tisk\u00e1rny, a neplat\u00edte \u017e\u00e1dn\u00e9 poplatky za tisk. Sta\u010d\u00ed jednoduch\u00e1 m\u011bs\u00ed\u010dn\u00ed sazba, kter\u00e1 obvykle \u010din\u00ed p\u00e1r drobn\u00fdch denn\u011b.<\/p>\n<p>M\u011bjte na pam\u011bti, \u017ee zdravotnick\u00e9 zna\u010den\u00ed m\u00e1 r\u016fzn\u00e9 formy a pou\u017eit\u00ed a slou\u017e\u00ed k r\u016fzn\u00fdm \u00fa\u010del\u016fm.<br \/>\nMezi typick\u00e1 pou\u017eit\u00ed pat\u0159\u00ed: <\/p>\n<ul style=\"margin-top: 20px:;\">\n<li>Fronty pacient\u016f<\/li>\n<li>Z\u00e1bava v \u010dek\u00e1rn\u011b<\/li>\n<li>Hled\u00e1n\u00ed cesty<\/li>\n<li>Zdravotn\u00ed tipy, stravovac\u00ed doporu\u010den\u00ed<\/li>\n<li>P\u0159ipomenut\u00ed sch\u016fzky<\/li>\n<li>J\u00eddeln\u00ed l\u00edstky v j\u00eddeln\u011b<\/li>\n<li>Vizu\u00e1ln\u00ed str\u00e1nka\/estetika prost\u0159ed\u00ed<\/li>\n<li>Intern\u00ed komunikace<\/li>\n<\/ul>\n<p>Krom\u011b toho ji st\u00e1le v\u00edce za\u0159\u00edzen\u00ed pou\u017e\u00edv\u00e1 tak\u00e9 ke sd\u011blov\u00e1n\u00ed d\u016fle\u017eit\u00fdch bezpe\u010dnostn\u00edch z\u00e1sad, jako nap\u0159\u00edklad &#8222;dodr\u017eujte pros\u00edm vzd\u00e1lenost 6 stop&#8220; nebo &#8222;nedot\u00fdkejte se obli\u010deje&#8220;.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_image src=&#8220;https:\/\/moodmedia.com\/wp-content\/uploads\/2019\/07\/health-screens.png&#8220; align_tablet=&#8220;center&#8220; align_phone=&#8220;&#8220; align_last_edited=&#8220;on|desktop&#8220; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8220;4.16&#8243; background_size=&#8220;initial&#8220; background_position=&#8220;top_left&#8220; background_repeat=&#8220;repeat&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]Pou\u017eit\u00ed digit\u00e1ln\u00edch n\u00e1pis\u016f pro tyto typy aplikac\u00ed m\u016f\u017ee nakonec splnit v\u0161echny po\u017eadavky na zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f.<br \/>\nNejen\u017ee n\u00e1v\u0161t\u011bvn\u00edk\u016fm p\u0159in\u00e1\u0161\u00ed p\u0159idanou hodnotu a pohodl\u00ed, ale tak\u00e9 zanech\u00e1v\u00e1 skv\u011bl\u00fd dojem o va\u0161\u00ed ordinaci &#8211; takov\u00fd, \u017ee si \u0159eknou: &#8222;Tento l\u00e9ka\u0159 m\u00e1 opravdu p\u011bkn\u00e9 za\u0159\u00edzen\u00ed.&#8220;<br \/>\nTakov\u00fd dojem v\u00e1m pom\u016f\u017ee odli\u0161it va\u0161i ordinaci od konkurence a z\u00e1rove\u0148 v\u00e1m pom\u016f\u017ee z\u00edskat v\u00edce \u00fastn\u00edch doporu\u010den\u00ed.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_image src=&#8220;https:\/\/moodmedia.com\/wp-content\/uploads\/2019\/03\/healthtv-2.png&#8220; align_tablet=&#8220;center&#8220; align_phone=&#8220;&#8220; align_last_edited=&#8220;on|desktop&#8220; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<h3 class=\"bold moodblue\">#3: Sledujte sv\u00e9 programov\u00e1n\u00ed.<\/h3>\n<p>Velmi z\u00e1le\u017e\u00ed na programu, kter\u00fd na televizorech vys\u00edl\u00e1te.<br \/>\nC\u00edlem by m\u011blo b\u00fdt vytvo\u0159en\u00ed p\u0159\u00edjemn\u00e9ho prost\u0159ed\u00ed \u010dek\u00e1rny, kter\u00e9 pobav\u00ed a sn\u00ed\u017e\u00ed stres, a programov\u00fd obsah by m\u011bl sm\u011b\u0159ovat k dosa\u017een\u00ed tohoto c\u00edle.<br \/>\nTo posledn\u00ed, co chcete, je p\u0159isp\u00edvat ke stresu zobrazov\u00e1n\u00edm nep\u0159\u00edjemn\u00e9ho obsahu, jako jsou negativn\u00ed zpr\u00e1vy nebo televizn\u00ed po\u0159ady a filmy s n\u00e1silnou nebo nevhodnou tematikou.  <\/p>\n<p>Nav\u00edc nem\u016f\u017eete ovlivnit, jak\u00e9 reklamy se v televizn\u00ed s\u00edti zobrazuj\u00ed, ale opravdu chcete, aby se na va\u0161ich obrazovk\u00e1ch zobrazovala reklama konkurence?<br \/>\nA kone\u010dn\u011b, nutnost ka\u017ed\u00fdch 15 minut vst\u00e1vat a p\u0159ep\u00ednat kan\u00e1l, abyste uspokojili pacienta, je pl\u00fdtv\u00e1n\u00edm \u010dasem va\u0161eho person\u00e1lu a p\u0159isp\u00edv\u00e1 ke zv\u00fd\u0161en\u00ed jeho stresu.<br \/>\nP\u00e9\u010de o pacienty je p\u0159ece jen dost n\u00e1ro\u010dn\u00e1.  <\/p>\n<p>Jedn\u00edm z jednoduch\u00fdch zp\u016fsob\u016f, jak tyto probl\u00e9my obej\u00edt, je vym\u011bnit \u017eiv\u00e9 televizn\u00ed vys\u00edl\u00e1n\u00ed za <strong><a href=\"https:\/\/moodmedia.com\/en\/healthcare\/mood-tv-for-healthcare\/\">kr\u00e1tk\u00fd program<\/a><\/strong>. Kr\u00e1tk\u00e9 po\u0159ady nab\u00edzej\u00ed 1-3minutov\u00e9 klipy popul\u00e1rn\u00edch televizn\u00edch po\u0159ad\u016f a jsou zabaleny do zna\u010dkov\u00e9 \u0161ablony, kter\u00e1 nab\u00edz\u00ed prostor na obrazovce, kter\u00fd m\u016f\u017eete vyu\u017e\u00edt k dal\u0161\u00edmu zv\u00fd\u0161en\u00ed hodnoty z\u00e1\u017eitku pacienta. Kr\u00e1tk\u00e9 po\u0159ady m\u016f\u017eete tak\u00e9 prokl\u00e1dat celoobrazovkov\u00fdm obsahem p\u0159izp\u016fsoben\u00fdm va\u0161\u00ed zna\u010dce.<\/p>\n<p>Bez ohledu na to, co d\u011bl\u00e1te, si v\u017edy d\u00e1vejte pozor na to, jakou televizn\u00ed z\u00e1bavu poskytujete.<br \/>\nZobrazov\u00e1n\u00ed nevhodn\u00fdch program\u016f je v rozporu se z\u00e1sadami pro vytvo\u0159en\u00ed uklid\u0148uj\u00edc\u00edho z\u00e1\u017eitku, kter\u00fd va\u0161i pacienti v \u010dek\u00e1rn\u011b pot\u0159ebuj\u00ed. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8220;4.16&#8243; background_size=&#8220;initial&#8220; background_position=&#8220;top_left&#8220; background_repeat=&#8220;repeat&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<h3 class=\"bold moodblue\">#4: Z\u00edskejte zpr\u00e1vu.<\/h3>\n<p><a href=\"https:\/\/moodmedia.com\/cz\/zvukova-reseni\/pridrzene-zpravy\/\">Zpr\u00e1vy na po\u010dk\u00e1n\u00ed<\/a> st\u00e1le jsou (a v\u017edy budou) d\u016fle\u017eit\u00fdm prvkem zku\u0161enost\u00ed pacient\u016f. Podr\u017een\u00ed hovoru se m\u016f\u017ee zd\u00e1t jako v\u0161edn\u00ed nutnost pro va\u0161i praxi, ale skute\u010dnost je takov\u00e1, \u017ee m\u016f\u017ee b\u00fdt skute\u010dn\u011b u\u017eite\u010dn\u00fdm a efektivn\u00edm n\u00e1strojem, kter\u00fd pln\u00ed v\u00edce \u00fa\u010del\u016f:<\/p>\n<p><strong>Maximalizujte efektivitu zam\u011bstnanc\u016f.<\/strong>  Na z\u00e1kladn\u00ed \u00farovni umo\u017e\u0148uj\u00ed zpr\u00e1vy On-hold person\u00e1lu spr\u00e1vn\u011b up\u0159ednost\u0148ovat p\u0159\u00edchoz\u00ed pacienty na m\u00edst\u011b a hovory v po\u0159ad\u00ed, v jak\u00e9m jsou p\u0159ij\u00edm\u00e1ny.<br \/>\nKrom\u011b toho m\u016f\u017eete pomoc\u00ed zpr\u00e1v na p\u0159\u00edjmu uvolnit frontu na p\u0159\u00edjmu t\u00edm, \u017ee volaj\u00edc\u00edho p\u0159esm\u011brujete na sv\u00e9 webov\u00e9 str\u00e1nky, kde najde informace, kter\u00e9 hled\u00e1. <\/p>\n<p><strong>Propagujte svou praxi.<\/strong>  Zpr\u00e1vy na po\u010dk\u00e1n\u00ed jsou skv\u011bl\u00fdm prost\u0159edkem pro poskytov\u00e1n\u00ed informac\u00ed o konkr\u00e9tn\u00edch zdravotn\u00edch slu\u017eb\u00e1ch, kter\u00e9 ve sv\u00e9m za\u0159\u00edzen\u00ed nab\u00edz\u00edte.<br \/>\nM\u016f\u017eete nap\u0159\u00edklad nastavit sez\u00f3nn\u00ed zpr\u00e1vy pro pl\u00e1nov\u00e1n\u00ed o\u010dkov\u00e1n\u00ed proti ch\u0159ipce na podzim a o\u010dkov\u00e1n\u00ed p\u0159ed \u0161kolou v l\u00e9t\u011b.<br \/>\nPokud m\u00e1te na pracovi\u0161ti zobrazovac\u00ed centrum nebo l\u00e9k\u00e1rnu, m\u016f\u017eete ve sv\u00fdch sd\u011blen\u00edch propagovat i tato za\u0159\u00edzen\u00ed.<br \/>\nMo\u017enosti jsou skute\u010dn\u011b neomezen\u00e9.   <\/p>\n<p><strong>Podporovat pohodu.<\/strong>  Pomoc\u00ed zpr\u00e1v m\u016f\u017eete tak\u00e9 poskytovat d\u016fle\u017eit\u00e9 tipy t\u00fdkaj\u00edc\u00ed se zdrav\u00ed a wellness.<br \/>\nVa\u0161i pacienti ocen\u00ed nejen tyto informace, ale tak\u00e9 mimo\u0159\u00e1dnou \u00farove\u0148 p\u00e9\u010de, kterou jim prok\u00e1\u017eete.<br \/>\nTakov\u00e9 pocity mohou p\u0159isp\u011bt k vytvo\u0159en\u00ed hlubok\u00e9 loajality pacient\u016f, co\u017e m\u016f\u017ee v\u00e9st k v\u011bt\u0161\u00edmu po\u010dtu \u00fastn\u00edch doporu\u010den\u00ed.  <\/p>\n<p><strong>Zlep\u0161ete zku\u0161enosti pacient\u016f.<\/strong>  Jednodu\u0161e \u0159e\u010deno, hudba a zpr\u00e1vy na po\u010dk\u00e1n\u00ed by m\u011bly b\u00fdt roz\u0161\u00ed\u0159en\u00edm p\u0159\u00edjemn\u00e9ho prost\u0159ed\u00ed na m\u00edst\u011b, kter\u00e9 se sna\u017e\u00edte vytvo\u0159it.<br \/>\nPokud volaj\u00edc\u00edm poskytnete hodnotu p\u0159i \u010dek\u00e1n\u00ed, budou m\u00edt pozitivn\u00ed z\u00e1\u017eitek z \u010dek\u00e1n\u00ed, co\u017e p\u0159isp\u011bje k jejich celkov\u00e9 spokojenosti s va\u0161\u00ed prax\u00ed. <\/p>\n<p>I kdy\u017e pr\u016fm\u011brn\u00fd volaj\u00edc\u00ed nemus\u00ed str\u00e1vit mnoho \u010dasu na po\u010dk\u00e1n\u00ed, je tento \u010das jedine\u010dnou p\u0159\u00edle\u017eitost\u00ed k dosa\u017een\u00ed v\u00edce obchodn\u00edch c\u00edl\u016f.<br \/>\nVyu\u017eijte ji ve sv\u016fj prosp\u011bch. <\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"bold moodblue\">#5: P\u00e1kov\u00fd efekt V\u016fn\u011b.<\/h3>\n<p>Mo\u017en\u00e1 k\u00e1\u017eeme sboru, ale souvislost mezi v\u016fn\u00ed a na\u0161imi emocemi a vzpom\u00ednkami je p\u0159\u00edli\u0161 siln\u00e1 na to, abychom ji odm\u00edtli.<br \/>\nVyu\u017eijte <a href=\"https:\/\/moodmedia.com\/cz\/vonne-roztoky\/marketing-vune\/\">marketing v\u016fn\u00ed<\/a> k tomu, abyste zv\u00fd\u0161ili p\u0159\u00edjemn\u00fd a bezstresov\u00fd dojem z va\u0161\u00ed ordinace pro n\u00e1v\u0161t\u011bvn\u00edky a zam\u011bstnance.<br \/>\nM\u016f\u017eete tak\u00e9 pou\u017e\u00edt specifick\u00e9 v\u016fn\u011b, abyste je\u0161t\u011b v\u00edce sn\u00ed\u017eili stres pacient\u016f v ur\u010dit\u00fdch \u010d\u00e1stech ordinace, nap\u0159\u00edklad v zobrazovac\u00edch nebo vy\u0161et\u0159ovac\u00edch m\u00edstnostech.  <\/p>\n<p>V neposledn\u00ed \u0159ad\u011b je v\u016fn\u011b skv\u011bl\u00fdm zp\u016fsobem, jak minimalizovat vn\u00edm\u00e1n\u00ed jak\u00e9hokoli z\u00e1pachu a zajistit, aby va\u0161e ordinace p\u016fsobila \u010dist\u00fdm a hygienick\u00fdm dojmem.<br \/>\nNajd\u011bte si m\u00edstn\u00ed spole\u010dnost zab\u00fdvaj\u00edc\u00ed se marketingem v\u016fn\u00ed, kter\u00e1 v\u00e1m doporu\u010d\u00ed konkr\u00e9tn\u00ed v\u016fn\u011b pro zdravotnictv\u00ed.<br \/>\nNavrhnou v\u00e1m tak\u00e9 spr\u00e1vn\u00e9 difuzn\u00ed syst\u00e9my pro va\u0161e za\u0159\u00edzen\u00ed a va\u0161e pot\u0159eby.  <\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"bold moodblue\">#6: Pou\u017e\u00edvejte komer\u010dn\u00ed AV syst\u00e9my &#8211; a specialisty na AV ve zdravotnictv\u00ed.<\/h3>\n<p><a href=\"https:\/\/moodmedia.com\/cz\/systemova-reseni\/audiovizualni-reseni\/\">Audiovizu\u00e1ln\u00ed syst\u00e9my<\/a> jsou zodpov\u011bdn\u00e9 za n\u011bkolik prvk\u016f z\u00e1\u017eitku pro pacienty, od horn\u00ed hudby a digit\u00e1ln\u00edch n\u00e1pis\u016f a\u017e po televizi, <a href=\"https:\/\/moodmedia.com\/cz\/systemova-reseni\/maskovani-zvuku\/\">zvukov\u00e9 maskov\u00e1n\u00ed<\/a> a pagingov\u00e9 syst\u00e9my. AV se hod\u00ed tak\u00e9 pro \u0159e\u0161en\u00ed konferen\u010dn\u00edch m\u00edstnost\u00ed a projektor\u016f, kter\u00e1 v\u00e1m umo\u017en\u00ed l\u00e9pe zapojit a vzd\u011bl\u00e1vat v\u00e1\u0161 t\u00fdm.<\/p>\n<p>Pou\u017eit\u00ed spolehliv\u00fdch komponent AV komer\u010dn\u00ed t\u0159\u00eddy m\u00e1 z\u00e1sadn\u00ed v\u00fdznam pro zaji\u0161t\u011bn\u00ed trvale vysok\u00e9 v\u00fdkonnosti t\u011bchto prvk\u016f.<br \/>\nKomer\u010dn\u00ed obrazovky a reproduktory mohou st\u00e1t o n\u011bco v\u00edce, ale vzhledem k jejich spolehlivosti a rozs\u00e1hl\u00fdm z\u00e1ruk\u00e1m, kter\u00e9 nab\u00edzej\u00ed, jsou ve skute\u010dnosti mnohem rozumn\u011bj\u0161\u00ed investic\u00ed ne\u017e za\u0159\u00edzen\u00ed spot\u0159ebitelsk\u00e9 t\u0159\u00eddy, a to z n\u011bkolika d\u016fvod\u016f. <\/p>\n<p>Na rozd\u00edl od sv\u00fdch profesion\u00e1ln\u00edch prot\u011bj\u0161k\u016f nejsou reproduktory a obrazovky spot\u0159ebitelsk\u00e9 t\u0159\u00eddy ur\u010deny k nep\u0159etr\u017eit\u00e9mu provozu po dobu n\u011bkolika hodin a spolehlivost se m\u016f\u017ee st\u00e1t probl\u00e9mem b\u011bhem n\u011bkolika t\u00fddn\u016f pravideln\u00e9ho pou\u017e\u00edv\u00e1n\u00ed ve zdravotnick\u00fdch za\u0159\u00edzen\u00edch.<br \/>\nPou\u017e\u00edv\u00e1n\u00edm spot\u0159ebitelsk\u00e9 obrazovky ve firemn\u00edm prost\u0159ed\u00ed nav\u00edc zanik\u00e1 platnost z\u00e1ruky, kter\u00e1 se na ni vztahuje.<br \/>\nNa druhou stranu se na obrazovky a reproduktory komer\u010dn\u00ed t\u0159\u00eddy vztahuje rozs\u00e1hl\u00e1 z\u00e1ruka, kter\u00e1 v\u00e1m v p\u0159\u00edpad\u011b pot\u0159eby opravy nebo v\u00fdm\u011bny m\u016f\u017ee u\u0161et\u0159it stovky dolar\u016f.  <\/p>\n<p>Nakonec je d\u016fle\u017eit\u00e9 najmout si odborn\u00edka na audiovizu\u00e1ln\u00ed techniku, kter\u00fd se specializuje na n\u00e1vrh a instalaci AV techniky pro zdravotnick\u00e1 za\u0159\u00edzen\u00ed.<br \/>\nV\u00e1\u0161 instalat\u00e9r mus\u00ed b\u00fdt dob\u0159e obezn\u00e1men s jedine\u010dn\u00fdmi aspekty a po\u017eadavky na elektrick\u00e9 k\u00f3dov\u00e1n\u00ed ve zdravotnick\u00fdch za\u0159\u00edzen\u00edch.<br \/>\nPomohou v\u00e1m tak\u00e9 ur\u010dit spr\u00e1vn\u00e9 mno\u017estv\u00ed audiovizu\u00e1ln\u00edho pokryt\u00ed, kter\u00e9 pot\u0159ebujete v konkr\u00e9tn\u00edch oblastech va\u0161\u00ed praxe, a navrhnou \u0159e\u0161en\u00ed, kter\u00e1 poskytuj\u00ed pouze takov\u00fd v\u00fdkon, jak\u00fd pot\u0159ebujete &#8211; ne v\u00edce a ne m\u00e9n\u011b.  <\/p>\n<p>&nbsp;<\/p>\n<p class=\"Standard\">Kvalita p\u00e9\u010de, kterou poskytujete, je v kone\u010dn\u00e9m d\u016fsledku pro pacienty nejd\u016fle\u017eit\u011bj\u0161\u00ed, ale za\u010dlen\u011bn\u00ed prvk\u016f, o kter\u00fdch jsme hovo\u0159ili v t\u00e9to b\u00edl\u00e9 knize, ji je\u0161t\u011b v\u00edce pos\u00edl\u00ed.<br \/>\nV\u00fdsledkem je hlub\u0161\u00ed loajalita pacient\u016f, kter\u00e1 zlep\u0161uje v\u00e1\u0161 hospod\u00e1\u0159sk\u00fd v\u00fdsledek a zlep\u0161uje vn\u00edm\u00e1n\u00ed \u00farovn\u011b p\u00e9\u010de, kter\u00e9 se v\u00e1m dostalo, ze strany pacient\u016f. <\/p>\n<p class=\"Standard\"><a href=\"https:\/\/moodmedia.com\/cz\/kontaktujte-nas\/kontaktujte-prodej\/\">Kontaktujte n\u00e1s <\/a>je\u0161t\u011b dnes a z\u00edskejte v\u00edce informac\u00ed o zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f pomoc\u00ed medi\u00e1ln\u00edch \u0159e\u0161en\u00ed v oblasti zdravotn\u00ed p\u00e9\u010de nebo si domluvte bezplatnou konzultaci. V\u00edce informac\u00ed se dozv\u00edte tak\u00e9 na <a href=\"https:\/\/moodmedia.com\/cz\/zdravotni-pece\/\">str\u00e1nce Zdravotn\u00ed p\u00e9\u010de<\/a>.<\/p>\n<p class=\"intro\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; admin_label=&#8220;Industry Page Contact&#8220; module_id=&#8220;contact&#8220; _builder_version=&#8220;4.15&#8243; global_module=&#8220;169058&#8243; collapsed=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; background_size=&#8220;initial&#8220; background_position=&#8220;top_left&#8220; background_repeat=&#8220;repeat&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.27.0&#8243; text_font=&#8220;||||||||&#8220; text_orientation=&#8220;center&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h2 class=\"bold\">SPOJTE SE S N\u00c1MI<\/h2>\n<h4 class=\"intro\">Kontaktujte n\u00e1s je\u0161t\u011b dnes a zlep\u0161ete z\u00e1kaznickou zku\u0161enost ve sv\u00e9 firm\u011b.<\/h4>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8220;Short Contact Form (light background)&#8220; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n\/* ]]> *\/\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gravity-theme gform-theme--no-framework' data-form-theme='gravity-theme' data-form-index='0' id='gform_wrapper_3' >\n                        <div class='gform_heading'>\n\t\t\t\t\t\t\t<p class='gform_required_legend'>&quot;<span class=\"gfield_required gfield_required_asterisk\">*<\/span>&quot; indicates required fields<\/p>\n                        <\/div><form method='post' enctype='multipart\/form-data'  id='gform_3'  action='\/cz\/wp-json\/wp\/v2\/posts\/180477' data-formid='3' novalidate>\n                        <div class='gform-body gform_body'><div id='gform_fields_3' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_3_41\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_41'>Phone<\/label><div class='ginput_container'><input name='input_41' id='input_3_41' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_3_41'>This field is for validation purposes and should be left unchanged.<\/div><\/div><fieldset id=\"field_3_1\" class=\"gfield gfield--type-name gfield--input-type-name gfield_contains_required field_sublabel_hidden_label gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >N\u00e1zev<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='ginput_complex ginput_container ginput_container--name no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name gform-grid-row' id='input_3_1'>\n                            \n                            <span id='input_3_1_3_container' class='name_first gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.3' id='input_3_1_3' value=''   aria-required='true'   placeholder='Jm\u00e9no'  \/>\n                                                    <label for='input_3_1_3' class='gform-field-label gform-field-label--type-sub hidden_sub_label screen-reader-text'>Jm\u00e9no<\/label>\n                                                <\/span>\n                            \n                            <span id='input_3_1_6_container' class='name_last gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.6' id='input_3_1_6' value=''   aria-required='true'   placeholder='P\u0159\u00edjmen\u00ed'  \/>\n                                                    <label for='input_3_1_6' class='gform-field-label gform-field-label--type-sub hidden_sub_label screen-reader-text'>P\u0159\u00edjmen\u00ed<\/label>\n                                                <\/span>\n                            \n                        <\/div><\/fieldset><div id=\"field_3_2\" class=\"gfield gfield--type-email gfield--input-type-email gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_2'>Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_2' id='input_3_2' type='email' value='' class='large'   placeholder='Email' aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/div><div id=\"field_3_4\" class=\"gfield gfield--type-phone gfield--input-type-phone gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_4'>Telefon<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_phone'><input name='input_4' id='input_3_4' type='tel' value='' class='large'  placeholder='Telefon' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_3_3\" class=\"gfield gfield--type-text gfield--input-type-text gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_3'>N\u00e1zev spole\u010dnosti<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_3' id='input_3_3' type='text' value='' class='large'    placeholder='N\u00e1zev spole\u010dnosti' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_3_9\" class=\"gfield gfield--type-select gfield--input-type-select gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_9'>Po\u010det pobo\u010dek<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_9' id='input_3_9' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' selected='selected' class='gf_placeholder'>Po\u010det pobo\u010dek<\/option><option value='1' >1<\/option><option value='2-10' >2-10<\/option><option value='11-49' >11-49<\/option><option value='50+' >50+<\/option><\/select><\/div><\/div><div id=\"field_3_6\" class=\"gfield gfield--type-textarea gfield--input-type-textarea field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_6'>Jak m\u016f\u017eeme pomoci?<\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_6' id='input_3_6' class='textarea small'    placeholder='Jak m\u016f\u017eeme pomoci?'  aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/div><fieldset id=\"field_3_14\" class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='ginput_container ginput_container_consent'><input name='input_14.1' id='input_3_14_1' type='checkbox' value='1'   aria-required=\"true\" aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_3_14_1' >Souhlas\u00edm se zpracov\u00e1n\u00edm sv\u00fdch osobn\u00edch \u00fadaj\u016f v souladu se <a href=\"https:\/\/moodmedia.com\/cz\/spolecnost\/zasady-ochrany-osobnich-udaju\/\" target=\"_blank\">Z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f<\/a> (v\u010detn\u011b mezin\u00e1rodn\u00edch p\u0159enos\u016f) a souhlas\u00edm s t\u00edm, aby spole\u010dnost Mood Media pou\u017e\u00edvala tyto informace ke kontaktov\u00e1n\u00ed m\u00e9 osoby.<span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/label><input type='hidden' name='input_14.2' value='Souhlas\u00edm se zpracov\u00e1n\u00edm sv\u00fdch osobn\u00edch \u00fadaj\u016f v souladu se &lt;a href=&quot;https:\/\/moodmedia.com\/cz\/spolecnost\/zasady-ochrany-osobnich-udaju\/&quot; target=&quot;_blank&quot;&gt;Z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f&lt;\/a&gt; (v\u010detn\u011b mezin\u00e1rodn\u00edch p\u0159enos\u016f) a souhlas\u00edm s t\u00edm, aby spole\u010dnost Mood Media pou\u017e\u00edvala tyto informace ke kontaktov\u00e1n\u00ed m\u00e9 osoby.' class='gform_hidden' \/><input type='hidden' name='input_14.3' value='3' class='gform_hidden' \/><\/div><\/fieldset><fieldset id=\"field_3_15\" class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >Z\u016fsta\u0148te v kontaktu<\/legend><div class='ginput_container ginput_container_consent'><input name='input_15.1' id='input_3_15_1' type='checkbox' value='1'    aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_3_15_1' >Chci dost\u00e1vat e-mailem relevantn\u00ed novinky, informace o produktech nebo speci\u00e1ln\u00ed nab\u00eddky. Z odb\u011bru se m\u016f\u017eete kdykoli odhl\u00e1sit pomoc\u00ed p\u0159\u00edslu\u0161n\u00fdch odkaz\u016f v informac\u00edch, kter\u00e9 v\u00e1m zas\u00edl\u00e1me.<\/label><input type='hidden' name='input_15.2' value='Chci dost\u00e1vat e-mailem relevantn\u00ed novinky, informace o produktech nebo speci\u00e1ln\u00ed nab\u00eddky. Z odb\u011bru se m\u016f\u017eete kdykoli odhl\u00e1sit pomoc\u00ed p\u0159\u00edslu\u0161n\u00fdch odkaz\u016f v informac\u00edch, kter\u00e9 v\u00e1m zas\u00edl\u00e1me.' class='gform_hidden' \/><input type='hidden' name='input_15.3' value='3' class='gform_hidden' \/><\/div><\/fieldset><div id=\"field_3_18\" class=\"gfield gfield--type-captcha gfield--input-type-captcha gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_18'>CAPTCHA<\/label><div id='input_3_18' class='ginput_container ginput_recaptcha' data-sitekey='6Lfv6n8bAAAAAEtmA_JMn8-9T65gbem1F5Q9T6fQ'  data-theme='light' data-tabindex='-1' data-size='invisible' data-badge='bottomright'><\/div><\/div><div id=\"field_3_24\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_24' id='input_3_24' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='Web - INTL' \/><\/div><\/div><div id=\"field_3_17\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_17' id='input_3_17' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='cz' \/><\/div><\/div><div id=\"field_3_39\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_39' id='input_3_39' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_20\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_20' id='input_3_20' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_21\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_21' id='input_3_21' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_19\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_19' id='input_3_19' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_23\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_23' id='input_3_23' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_22\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_22' id='input_3_22' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_36\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_36' id='input_3_36' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_16\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_16' id='input_3_16' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts\/180477' \/><\/div><\/div><div id=\"field_3_28\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_28' id='input_3_28' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts\/180477' \/><\/div><\/div><div id=\"field_3_25\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_25' id='input_3_25' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_26\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_26' id='input_3_26' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_27\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_27' id='input_3_27' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_40\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_40' id='input_3_40' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_29\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_29' id='input_3_29' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_30\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_30' id='input_3_30' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_33\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_33' id='input_3_33' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_32\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gfield--width-full gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_32' id='input_3_32' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_31\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_31' id='input_3_31' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_34\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_34' id='input_3_34' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_35\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_35' id='input_3_35' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts\/180477' \/><\/div><\/div><div id=\"field_3_37\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_37' id='input_3_37' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><div id=\"field_3_38\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_38' id='input_3_38' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='' \/><\/div><\/div><\/div><\/div>\n        <div class='gform-footer gform_footer top_label'> <input type=\"submit\" id=\"gform_submit_button_3\" class=\"gform_button button submit-button\" onclick=\"gform.submission.handleButtonClick(this);\" data-submission-type=\"submit\" value=\"Odeslat\"> \n            <input type='hidden' class='gform_hidden' name='gform_submission_method' data-js='gform_submission_method_3' value='postback' \/>\n            <input type='hidden' class='gform_hidden' name='gform_theme' data-js='gform_theme_3' id='gform_theme_3' value='gravity-theme' \/>\n            <input type='hidden' class='gform_hidden' name='gform_style_settings' data-js='gform_style_settings_3' id='gform_style_settings_3' value='[]' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_3' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='3' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_currency' data-currency='EUR' value='0OrjlekbjEEYm86O0MGBlrN4+ucYxpprKFrkcVfBeQEoQcCYoAfNb3Oq73TtwkxODnfMy77wwxDkHXHLhP6lLK1HfwAUBfmRb4n9L7D8xOKLLH8=' \/>\n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_3' value='WyJ7XCIxNC4xXCI6XCIwZWI5NmJkYTliNmQ0NGVjZWM5OTk3MDgzNzFmZGFiZFwiLFwiMTQuMlwiOlwiZmU0MGI0YWE5MzYzZDA4MmFiN2JhZmRiNjQzNmYyOTJcIixcIjE0LjNcIjpcIjRiMjM4NDEzMjVlOGQ1MTU1YWJiZjJlMzg1YzhkOGFmXCIsXCIxNS4xXCI6XCIwZWI5NmJkYTliNmQ0NGVjZWM5OTk3MDgzNzFmZGFiZFwiLFwiMTUuMlwiOlwiZTAwY2IxYjllOGMzMzgxZTlhZDk3YWM0MDBlNjE4NDlcIixcIjE1LjNcIjpcIjRiMjM4NDEzMjVlOGQ1MTU1YWJiZjJlMzg1YzhkOGFmXCJ9IiwiOTNmNWE4MzdiYWRiNTNlYTU4ZWVjNjlkNTBiNTViMjUiXQ==' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_target_page_number_3' id='gform_target_page_number_3' value='0' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_source_page_number_3' id='gform_source_page_number_3' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <\/form>\n                        <\/div><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n gform.initializeOnLoaded( function() {gformInitSpinner( 3, 'https:\/\/moodmedia.com\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery('#gform_ajax_frame_3').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_3');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_3').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_3').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_3').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_3').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/  }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_3').val();gformInitSpinner( 3, 'https:\/\/moodmedia.com\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery(document).trigger('gform_page_loaded', [3, current_page]);window['gf_submitting_3'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_3').replaceWith(confirmation_content);jQuery(document).trigger('gform_confirmation_loaded', [3]);window['gf_submitting_3'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_3').text());}else{jQuery('#gform_3').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger(\"gform_pre_post_render\", [{ formId: \"3\", currentPage: \"current_page\", abort: function() { this.preventDefault(); } }]);        if (event && event.defaultPrevented) {                return;        }        const gformWrapperDiv = document.getElementById( \"gform_wrapper_3\" );        if ( gformWrapperDiv ) {            const visibilitySpan = document.createElement( \"span\" );            visibilitySpan.id = \"gform_visibility_test_3\";            gformWrapperDiv.insertAdjacentElement( \"afterend\", visibilitySpan );        }        const visibilityTestDiv = document.getElementById( \"gform_visibility_test_3\" );        let postRenderFired = false;        function triggerPostRender() {            if ( postRenderFired ) {                return;            }            postRenderFired = true;            gform.core.triggerPostRenderEvents( 3, current_page );            if ( visibilityTestDiv ) {                visibilityTestDiv.parentNode.removeChild( visibilityTestDiv );            }        }        function debounce( func, wait, immediate ) {            var timeout;            return function() {                var context = this, args = arguments;                var later = function() {                    timeout = null;                    if ( !immediate ) func.apply( context, args );                };                var callNow = immediate && !timeout;                clearTimeout( timeout );                timeout = setTimeout( later, wait );                if ( callNow ) func.apply( context, args );            };        }        const debouncedTriggerPostRender = debounce( function() {            triggerPostRender();        }, 200 );        if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) {            const observer = new MutationObserver( ( mutations ) => {                mutations.forEach( ( mutation ) => {                    if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) {                        debouncedTriggerPostRender();                        observer.disconnect();                    }                });            });            observer.observe( document.body, {                attributes: true,                childList: false,                subtree: true,                attributeFilter: [ 'style', 'class' ],            });        } else {            triggerPostRender();        }    } );} ); \n\/* ]]> *\/\n<\/script>\n\n    <script>\n        jQuery( document ).ready(function() {\n        setTimeout(() => { Cookies.get(\"traffic_source\") ? jQuery('[id=\"input_3_39\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"traffic_source\")) ?? '')) : '';\nCookies.get(\"utm_source\") ? jQuery('[id=\"input_3_20\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"utm_source\")) ?? '')) : '';\nCookies.get(\"utm_medium\") ? jQuery('[id=\"input_3_21\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"utm_medium\")) ?? '')) : '';\nCookies.get(\"utm_campaign\") ? jQuery('[id=\"input_3_19\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"utm_campaign\")) ?? '')) : '';\nCookies.get(\"utm_content\") ? jQuery('[id=\"input_3_23\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"utm_content\")) ?? '')) : '';\nCookies.get(\"utm_term\") ? jQuery('[id=\"input_3_22\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"utm_term\")) ?? '')) : '';\nCookies.get(\"handl_ref\") ? jQuery('[id=\"input_3_36\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"handl_ref\")) ?? '')) : '';\nCookies.get(\"gclid\") ? jQuery('[id=\"input_3_25\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"gclid\")) ?? '')) : '';\nCookies.get(\"fbclid\") ? jQuery('[id=\"input_3_26\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"fbclid\")) ?? '')) : '';\nCookies.get(\"msclkid\") ? jQuery('[id=\"input_3_27\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"msclkid\")) ?? '')) : '';\nCookies.get(\"first_traffic_source\") ? jQuery('[id=\"input_3_40\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_traffic_source\")) ?? '')) : '';\nCookies.get(\"first_utm_source\") ? jQuery('[id=\"input_3_29\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_utm_source\")) ?? '')) : '';\nCookies.get(\"first_utm_medium\") ? jQuery('[id=\"input_3_30\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_utm_medium\")) ?? '')) : '';\nCookies.get(\"first_utm_campaign\") ? jQuery('[id=\"input_3_33\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_utm_campaign\")) ?? '')) : '';\nCookies.get(\"first_utm_content\") ? jQuery('[id=\"input_3_32\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_utm_content\")) ?? '')) : '';\nCookies.get(\"first_utm_term\") ? jQuery('[id=\"input_3_31\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"first_utm_term\")) ?? '')) : '';\nCookies.get(\"handl_original_ref\") ? jQuery('[id=\"input_3_34\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"handl_original_ref\")) ?? '')) : '';\nCookies.get(\"handl_landing_page\") ? jQuery('[id=\"input_3_35\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"handl_landing_page\")) ?? '')) : '';\nCookies.get(\"organic_source\") ? jQuery('[id=\"input_3_37\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"organic_source\")) ?? '')) : '';\nCookies.get(\"organic_source_str\") ? jQuery('[id=\"input_3_38\"]').val(decodeURIComponent(sanitizeInput(Cookies.get(\"organic_source_str\")) ?? '')) : '';\n }, 1000);\n        })\n    <\/script>\n    \n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016fPoskytov\u00e1n\u00ed skute\u010dn\u011b v\u00fdjime\u010dn\u00fdch zku\u0161enost\u00ed pacient\u016fm p\u0159esahuje zaji\u0161t\u011bn\u00ed vysok\u00e9 \u00farovn\u011b p\u00e9\u010de. Jde o to, abyste v cel\u00e9m za\u0159\u00edzen\u00ed vytvo\u0159ili p\u0159\u00edjemn\u00e9 a p\u0159\u00e1telsk\u00e9 prost\u0159ed\u00ed &#8211; ne takov\u00e9, kter\u00e9 je nev\u00fdrazn\u00e9 nebo p\u0159\u00edli\u0161 klinick\u00e9. C\u00edlem by m\u011blo b\u00fdt zm\u00edrn\u011bn\u00ed stresu a \u00fazkosti od okam\u017eiku, kdy va\u0161i pacienti a jejich rodinn\u00ed p\u0159\u00edslu\u0161n\u00edci vstoup\u00ed do dve\u0159\u00ed. Jedn\u00edm ze zp\u016fsob\u016f, jak toho dos\u00e1hnout, je zohlednit, co vid\u00ed, sly\u0161\u00ed a c\u00edt\u00ed, kdy\u017e jsou ve va\u0161\u00ed ordinaci. P\u0159i efektivn\u00edm vyu\u017eit\u00ed mohou medi\u00e1ln\u00ed \u0159e\u0161en\u00ed pro zdravotnictv\u00ed, jako je hudba, zpr\u00e1vy na p\u0159\u00edjmu, digit\u00e1ln\u00ed n\u00e1pisy a v\u016fn\u011b, pomoci \u0159e\u0161it tyto probl\u00e9my a v\u00fdrazn\u011b zlep\u0161it zku\u0161enosti pacient\u016f. V\u00fdsledek? V\u011bt\u0161\u00ed spokojenost pacient\u016f, v\u00edce doporu\u010den\u00ed od \u00fast k \u00fast\u016fm a pozoruhodn\u00fd dojem, kter\u00fd va\u0161i ordinaci odli\u0161\u00ed od ostatn\u00edch. V tomto \u010dl\u00e1nku v\u00e1m vysv\u011btl\u00edme, jak m\u016f\u017eete tato medi\u00e1ln\u00ed \u0159e\u0161en\u00ed co nejefektivn\u011bji vyu\u017e\u00edt, abyste dos\u00e1hli tak skv\u011bl\u00fdch v\u00fdsledk\u016f. #1: Hrajte spr\u00e1vnou hudbu. Hr\u00e1t spr\u00e1vnou hudbu pro zdravotnictv\u00ed neznamen\u00e1 hr\u00e1t jen to, co cht\u011bj\u00ed sly\u0161et recep\u010dn\u00ed. I kdy\u017e je d\u016fle\u017eit\u00e9 br\u00e1t v \u00favahu i jejich preference, preference va\u0161ich pacient\u016f a jejich rodinn\u00fdch p\u0159\u00edslu\u0161n\u00edk\u016f by m\u011bly b\u00fdt v\u017edy na prvn\u00edm m\u00edst\u011b. Zva\u017ete v\u011bk a demografick\u00e9 \u00fadaje pr\u016fm\u011brn\u00e9ho n\u00e1v\u0161t\u011bvn\u00edka a najd\u011bte povzbuzuj\u00edc\u00ed a relaxa\u010dn\u00ed hudebn\u00ed programy, kter\u00e9 oslov\u00ed jeho generaci. Vzhledem k tomu, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":180213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[5204,5019],"tags":[],"class_list":["post-180477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zdravotni-pece","category-zdroje"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f | Mood Media \u010cesk\u00e1 Republika<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f\" \/>\n<meta property=\"og:url\" content=\"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/\" \/>\n<meta property=\"og:site_name\" content=\"Mood Media \u010cesk\u00e1 Republika\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/moodmediauk\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-06T17:45:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-02T10:12:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Brad Bond\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MoodMedia_UK\" \/>\n<meta name=\"twitter:site\" content=\"@MoodMedia_UK\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brad Bond\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"16 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/\"},\"author\":{\"name\":\"Brad Bond\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#\\\/schema\\\/person\\\/2c1d5d948a4c2afc406923edc1c7827d\"},\"headline\":\"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f\",\"datePublished\":\"2022-05-06T17:45:21+00:00\",\"dateModified\":\"2024-12-02T10:12:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/\"},\"wordCount\":3136,\"publisher\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/6-steps-patient-ft.webp\",\"articleSection\":[\"Zdravotn\u00ed p\u00e9\u010de\",\"Zdroje\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/\",\"url\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/\",\"name\":\"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f | Mood Media \u010cesk\u00e1 Republika\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/6-steps-patient-ft.webp\",\"datePublished\":\"2022-05-06T17:45:21+00:00\",\"dateModified\":\"2024-12-02T10:12:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#primaryimage\",\"url\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/6-steps-patient-ft.webp\",\"contentUrl\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/6-steps-patient-ft.webp\",\"width\":1000,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/zdroje\\\/6-kroku-ke-zlepseni-zkusenosti-pacientu\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#website\",\"url\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/\",\"name\":\"Mood Media International\",\"description\":\"Experience. By Design\",\"publisher\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#organization\",\"name\":\"Mood Media\",\"url\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2017\\\/10\\\/mood-media-logo-400.jpg\",\"contentUrl\":\"https:\\\/\\\/moodmedia.com\\\/wp-content\\\/uploads\\\/2017\\\/10\\\/mood-media-logo-400.jpg\",\"width\":400,\"height\":115,\"caption\":\"Mood Media\"},\"image\":{\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/moodmediauk\\\/\",\"https:\\\/\\\/x.com\\\/MoodMedia_UK\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/mood-media-uk\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/moodmedia.com\\\/cz\\\/#\\\/schema\\\/person\\\/2c1d5d948a4c2afc406923edc1c7827d\",\"name\":\"Brad Bond\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g\",\"caption\":\"Brad Bond\"},\"sameAs\":[\"https:\\\/\\\/moodmedia.com\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f | Mood Media \u010cesk\u00e1 Republika","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"cs_CZ","og_type":"article","og_title":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f","og_url":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/","og_site_name":"Mood Media \u010cesk\u00e1 Republika","article_publisher":"https:\/\/www.facebook.com\/moodmediauk\/","article_published_time":"2022-05-06T17:45:21+00:00","article_modified_time":"2024-12-02T10:12:06+00:00","og_image":[{"width":1000,"height":500,"url":"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp","type":"image\/webp"}],"author":"Brad Bond","twitter_card":"summary_large_image","twitter_creator":"@MoodMedia_UK","twitter_site":"@MoodMedia_UK","twitter_misc":{"Napsal(a)":"Brad Bond","Odhadovan\u00e1 doba \u010dten\u00ed":"16 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#article","isPartOf":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/"},"author":{"name":"Brad Bond","@id":"https:\/\/moodmedia.com\/cz\/#\/schema\/person\/2c1d5d948a4c2afc406923edc1c7827d"},"headline":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f","datePublished":"2022-05-06T17:45:21+00:00","dateModified":"2024-12-02T10:12:06+00:00","mainEntityOfPage":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/"},"wordCount":3136,"publisher":{"@id":"https:\/\/moodmedia.com\/cz\/#organization"},"image":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#primaryimage"},"thumbnailUrl":"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp","articleSection":["Zdravotn\u00ed p\u00e9\u010de","Zdroje"],"inLanguage":"cs"},{"@type":"WebPage","@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/","url":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/","name":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f | Mood Media \u010cesk\u00e1 Republika","isPartOf":{"@id":"https:\/\/moodmedia.com\/cz\/#website"},"primaryImageOfPage":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#primaryimage"},"image":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#primaryimage"},"thumbnailUrl":"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp","datePublished":"2022-05-06T17:45:21+00:00","dateModified":"2024-12-02T10:12:06+00:00","breadcrumb":{"@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#primaryimage","url":"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp","contentUrl":"https:\/\/moodmedia.com\/wp-content\/uploads\/2022\/05\/6-steps-patient-ft.webp","width":1000,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/moodmedia.com\/cz\/zdroje\/6-kroku-ke-zlepseni-zkusenosti-pacientu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/moodmedia.com\/cz\/"},{"@type":"ListItem","position":2,"name":"6 krok\u016f ke zlep\u0161en\u00ed zku\u0161enost\u00ed pacient\u016f"}]},{"@type":"WebSite","@id":"https:\/\/moodmedia.com\/cz\/#website","url":"https:\/\/moodmedia.com\/cz\/","name":"Mood Media International","description":"Experience. By Design","publisher":{"@id":"https:\/\/moodmedia.com\/cz\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/moodmedia.com\/cz\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/moodmedia.com\/cz\/#organization","name":"Mood Media","url":"https:\/\/moodmedia.com\/cz\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/moodmedia.com\/cz\/#\/schema\/logo\/image\/","url":"https:\/\/moodmedia.com\/wp-content\/uploads\/2017\/10\/mood-media-logo-400.jpg","contentUrl":"https:\/\/moodmedia.com\/wp-content\/uploads\/2017\/10\/mood-media-logo-400.jpg","width":400,"height":115,"caption":"Mood Media"},"image":{"@id":"https:\/\/moodmedia.com\/cz\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/moodmediauk\/","https:\/\/x.com\/MoodMedia_UK","https:\/\/www.linkedin.com\/company\/mood-media-uk\/"]},{"@type":"Person","@id":"https:\/\/moodmedia.com\/cz\/#\/schema\/person\/2c1d5d948a4c2afc406923edc1c7827d","name":"Brad Bond","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6674de3daef3ee4922ab97ff2a1a95c1d092443e6429ddaefc6f7733cf14e99c?s=96&d=mm&r=g","caption":"Brad Bond"},"sameAs":["https:\/\/moodmedia.com"]}]}},"_links":{"self":[{"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts\/180477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/comments?post=180477"}],"version-history":[{"count":0,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/posts\/180477\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/media\/180213"}],"wp:attachment":[{"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/media?parent=180477"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/categories?post=180477"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moodmedia.com\/cz\/wp-json\/wp\/v2\/tags?post=180477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}