{"id":2436659,"date":"2026-01-19T17:10:44","date_gmt":"2026-01-19T17:10:44","guid":{"rendered":"https:\/\/moodmedia.com\/casos-de-exito\/intertoys\/"},"modified":"2026-01-21T15:45:32","modified_gmt":"2026-01-21T15:45:32","slug":"intertoys","status":"publish","type":"page","link":"https:\/\/moodmedia.com\/es\/casos-de-exito\/intertoys\/","title":{"rendered":"Intertoys"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbHero\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#bfbfbf\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_direction=\u00bb90deg\u00bb background_color_gradient_stops=\u00bb#000000 0%|rgba(0,0,0,0) 100%\u00bb background_color_gradient_overlays_image=\u00bbon\u00bb background_image=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2026\/01\/intertoys-case-study-hero.webp\u00bb background_position=\u00bbbottom_center\u00bb background_blend=\u00bbmultiply\u00bb background_last_edited=\u00bbon|phone\u00bb use_background_color_gradient_phone=\u00bbon\u00bb background_color_gradient_stops_phone=\u00bb#000000 0%|rgba(0,0,0,0.25) 100%\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb background_layout=\u00bbdark\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h1 class=\"new-hero bold\">Intertoys <br \/><span style=\"color:#eee;\">Caso pr\u00e1ctico<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_button button_url=\u00bb#contact\u00bb button_text=\u00bbContacta con nosotros\u00bb button_alignment=\u00bbleft\u00bb button_alignment_tablet=\u00bbleft\u00bb button_alignment_phone=\u00bbleft\u00bb button_alignment_last_edited=\u00bboff|desktop\u00bb module_class=\u00bbmbutton\u00bb _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00bb2_5&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Section\u00bb _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h2 class=\"bold ai-optimize-44\">Acerca de <span style=\"color: #5bc4ba;\">Intertoys<\/span><\/h2>\n<p class=\"intro2 ai-optimize-45\">Con m\u00e1s de 200 establecimientos, Intertoys es la principal cadena minorista de juguetes de Holanda, dedicada a transformar las compras tradicionales en \u00abmundos de juego\u00bb bien organizados. Sus entornos est\u00e1n dise\u00f1ados para inspirar el descubrimiento y la diversi\u00f3n, anclando con \u00e9xito una experiencia inmersiva y familiar dentro del espacio comercial f\u00edsico. Para garantizar que esta marca emblem\u00e1tica siga preparada para el futuro, Intertoys opt\u00f3 por implantar una sofisticada estrategia minorista phygital: una capa digital que respalda el viaje de compra personal mediante una integraci\u00f3n moderna y sin fisuras que salva la distancia entre el juego t\u00e1ctil y la comodidad digital.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2026\/01\/about-intertorys-1.webp\u00bb alt=\u00bbCaso pr\u00e1ctico de Mood Media Intertorys &#8211; Digital signage, m\u00fasica y gesti\u00f3n de contenidos\u00bb title_text=\u00bbacerca de intertorys\u00bb force_fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; border_radii=\u00bbon|30px|30px|30px|30px\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbObjective\u00bb _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#000000&#8243; background_enable_image=\u00bboff\u00bb background_blend=\u00bbmultiply\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h2 class=\"bold ai-optimize-46\">Objetivo<\/h2>\n<p class=\"intro2 ai-optimize-47\">Intertoys opera en zonas comerciales muy transitadas, donde captar la atenci\u00f3n de los transe\u00fantes distra\u00eddos es un reto constante. El objetivo principal era aumentar la visibilidad y activar de forma natural a los clientes para que entraran, al tiempo que se digitalizaban diversas formas de comunicaci\u00f3n en la tienda. Una vez dentro, la marca necesitaba una forma de informar y atraer a los compradores sobre los nuevos lanzamientos y promociones sin comprometer el car\u00e1cter l\u00fadico de la tienda. El reto consist\u00eda en dise\u00f1ar una soluci\u00f3n digital integrada para crear una experiencia minorista phygital que fuera flexible, escalable y f\u00e1cil de gestionar en diversos formatos de tienda.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbSolution\u00bb _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb text_orientation=\u00bbcenter\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h2 class=\"bold\">Nuestras soluciones<\/h2>\n<p class=\"intro2\">A trav\u00e9s de una asociaci\u00f3n estrat\u00e9gica, Mood Media e Intertoys desarrollaron una innovadora f\u00f3rmula de venta digital que potencia el viaje del cliente. Este programa integrado ofrece oportunidades para la inspiraci\u00f3n visual y el compromiso coherente con la marca en cada fase de la visita a la tienda. <\/p>\n<p>[\/et_pb_text][dsm_image_carousel gallery_ids=\u00bb2436542,2436580,2436618,2436637&#8243; lazyload=\u00bbon\u00bb slide_to_show=\u00bb2&#8243; dots=\u00bboff\u00bb slide_to_show_tablet=\u00bb2&#8243; slide_to_show_phone=\u00bb1&#8243; slide_to_show_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;][\/dsm_image_carousel][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb header_4_text_color=\u00bb#000000&#8243; hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h3 class=\"ai-optimize-6\" style=\"color: #5bc4ba;\"><b>Digital signage<\/b><\/h3>\n<h4 class=\"bold ai-optimize-41\">Visuales de gran impacto &#8211; Digital Promo Board<\/h4>\n<p class=\"ai-optimize-7\">Para captar la atenci\u00f3n nada m\u00e1s llegar, Mood Media coloc\u00f3 <a href=\"https:\/\/us.moodmedia.com\/smb\/digital-promo-boards\/\">paneles promocionales digitales de gran impacto<\/a> en las entradas de las tiendas. Estas pantallas sirven como puntos de contacto de comunicaci\u00f3n din\u00e1mica para las \u00faltimas campa\u00f1as y lanzamientos de productos. Dise\u00f1ada espec\u00edficamente para entornos minoristas intensivos, la pizarra promocional digital est\u00e1 alojada en una carcasa duradera y m\u00f3vil que ofrece una movilidad y versatilidad excepcionales. Totalmente integradas con la plataforma Harmony, estas unidades flexibles garantizan que Intertoys pueda enviar mensajes actualizados exactamente donde m\u00e1s se necesitan.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb header_4_text_color=\u00bb#000000&#8243; hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h4 class=\"bold ai-optimize-42\">Visuales inmersivos por mundo de juego<\/h4>\n<p class=\"ai-optimize-7\"><span style=\"font-weight: 400;\">Dentro de la tienda, <\/span><a href=\"https:\/\/moodmedia.com\/es\/soluciones-visuales\/digital-signage\/\"><span style=\"font-weight: 400;\">digital signage<\/span><\/a><span style=\"font-weight: 400;\">  mejora la experiencia dentro de categor\u00edas de productos espec\u00edficas. Estas pantallas apoyan la navegaci\u00f3n y dan vida a campa\u00f1as globales, con contenidos meticulosamente adaptados a la din\u00e1mica de cada \u00abmundo de juego\u00bb. Mood Media se encarg\u00f3 de la entrega e instalaci\u00f3n personalizada de estas pantallas, garantizando una soluci\u00f3n visual coherente y escalable que se integra perfectamente tanto en las tiendas compactas de las ciudades como en los espaciosos formatos XL.  <\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb header_4_text_color=\u00bb#000000&#8243; hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h3 class=\"ai-optimize-6\" style=\"color: #5bc4ba;\"><b>Mood Harmony\u2122 &#8211; Una plataforma, flexibilidad infinita<\/b><\/h3>\n<p class=\"ai-optimize-7\">La plataforma central de gesti\u00f3n de contenidos de <a href=\"https:\/\/moodmedia.com\/es\/harmony\/\">Mood Harmony-Mood<\/a>Media impulsa esta transformaci\u00f3n digital. A trav\u00e9s de Harmony, el equipo de marketing de Intertoys orquesta de forma centralizada todo el contenido de las pantallas, lo que les permite planificar y lanzar campa\u00f1as globales con precisi\u00f3n. Esta interfaz intuitiva permite que los nuevos elementos visuales se publiquen en toda la red en cuesti\u00f3n de minutos, garantizando que la marca se mantiene en sinton\u00eda con las tendencias estacionales y los nuevos lanzamientos.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb header_4_text_color=\u00bb#000000&#8243; hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h3 class=\"ai-optimize-6\" style=\"color: #5bc4ba;\"><b>M\u00fasica<\/b><\/h3>\n<h4 class=\"bold ai-optimize-43\">Una alegre experiencia en la tienda para toda la familia<\/h4>\n<p class=\"ai-optimize-7\">La m\u00fasica desempe\u00f1a un papel definitorio en la experiencia Intertoys, creando una atm\u00f3sfera en la que tanto los ni\u00f1os como los padres se sienten bienvenidos. El <a href=\"https:\/\/moodmedia.com\/es\/soluciones-de-sonido\/musica-para-negocios\/\">programa musical personalizado<\/a> est\u00e1 dise\u00f1ado para apoyar la energ\u00eda de la marca a trav\u00e9s de cuatro pilares claros: <\/p>\n<p>[\/et_pb_text][et_pb_blurb title=\u00bbPara toda la familia\u00bb image_icon_width=\u00bb1%\u00bb content_max_width=\u00bb100%\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5&#8243; header_text_color=\u00bb#799ae6&#8243; header_font_size=\u00bb21px\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]Una mezcla musical que conecta a varias generaciones.[\/et_pb_blurb][et_pb_blurb title=\u00bbDe confianza\u00bb image_icon_width=\u00bb1%\u00bb content_max_width=\u00bb100%\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5&#8243; header_text_color=\u00bb#799ae6&#8243; header_font_size=\u00bb21px\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]Sonidos familiares que garantizan un ambiente de compra relajado.[\/et_pb_blurb][et_pb_blurb title=\u00bbJuguet\u00f3n\u00bb image_icon_width=\u00bb1%\u00bb content_max_width=\u00bb100%\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5&#8243; header_text_color=\u00bb#799ae6&#8243; header_font_size=\u00bb21px\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]Ritmos alegres que se alinean con el car\u00e1cter de la marca.[\/et_pb_blurb][et_pb_blurb title=\u00bbAccesible\u00bb image_icon_width=\u00bb1%\u00bb content_max_width=\u00bb100%\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5&#8243; header_text_color=\u00bb#799ae6&#8243; header_font_size=\u00bb21px\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]Temas para sentirse bien que inspiran compromiso.[\/et_pb_blurb][et_pb_text _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_4_text_color=\u00bb#000000&#8243; hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]Esta cuidada selecci\u00f3n proporciona un sonido coherente que apoya el recorrido de compra sin sobrecargarlo, actuando como un elemento vital dentro del entorno multisensorial del comercio minorista.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_video src=\u00bbhttps:\/\/youtu.be\/Bc0ibvMqLhU\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#eeeeee\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text content_tablet=\u00bb<\/p>\n<h2 class=%22bold ai-optimize-14%22><span style=%22color: #5bc4ba;%22>Resultados<\/span><\/h2>\n<p class=%22intro2 ai-optimize-15%22>La <a href=%22https:\/\/us.moodmedia.com\/systems\/audiovisual-solutions\/%22>soluci\u00f3n audiovisual<\/a> integrada de Mood Media fue fundamental para lograr la transformaci\u00f3n de la tienda en un centro cultural basado en experiencias inmersivas. El programa de <a href=%22https:\/\/us.moodmedia.com\/sound\/custom-music%22>m\u00fasica personalizada<\/a> transmite inmediatamente el ambiente aut\u00e9ntico y vanguardista, garantizando que los clientes se sientan conectados en el momento en que cruzan la puerta. La vers\u00e1til <a href=%22https:\/\/us.moodmedia.com\/sight\/digital-signage\/%22>Digital signage<\/a> y la pared LED m\u00f3vil son herramientas vitales, que permiten a la tienda promocionar din\u00e1micamente la programaci\u00f3n y cautivar a los visitantes. El <a href=%22https:\/\/us.moodmedia.com\/systems\/professional-sound-systems\/%22>sistema de audio<\/a> Bose de primera calidad permite a la tienda pasar instant\u00e1neamente de un ambiente de fondo a m\u00fasica en directo de alta energ\u00eda y eventos de skate. Fundamentalmente, la reutilizaci\u00f3n del hardware existente proporcion\u00f3 una base sostenible y eficiente, solidificando la posici\u00f3n de la tienda como principal destino londinense de cultura juvenil.<\/p>\n<p>\u00bb content_phone=\u00bb<\/p>\n<h2 class=%22bold ai-optimize-14%22><span style=%22color: #5bc4ba;%22>Resultados<\/span><\/h2>\n<p>La <a href=%22https:\/\/us.moodmedia.com\/systems\/audiovisual-solutions\/%22>soluci\u00f3n audiovisual<\/a> integrada de Mood Media fue fundamental para lograr la transformaci\u00f3n de la tienda en un centro cultural basado en experiencias inmersivas. El programa de <a href=%22https:\/\/us.moodmedia.com\/sound\/custom-music%22>m\u00fasica personalizada<\/a> transmite inmediatamente el ambiente aut\u00e9ntico y vanguardista, garantizando que los clientes se sientan conectados en el momento en que cruzan la puerta. La vers\u00e1til <a href=%22https:\/\/us.moodmedia.com\/sight\/digital-signage\/%22>Digital signage<\/a> y la pared LED m\u00f3vil son herramientas vitales, que permiten a la tienda promocionar din\u00e1micamente la programaci\u00f3n y cautivar a los visitantes. El <a href=%22https:\/\/us.moodmedia.com\/systems\/professional-sound-systems\/%22>sistema de audio<\/a> Bose de primera calidad permite a la tienda pasar instant\u00e1neamente de un ambiente de fondo a m\u00fasica en directo de alta energ\u00eda y eventos de skate. Fundamentalmente, la reutilizaci\u00f3n del hardware existente proporcion\u00f3 una base sostenible y eficiente, solidificando la posici\u00f3n de la tienda como principal destino londinense de cultura juvenil.<\/p>\n<p>\u00bb content_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.27.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding_tablet=\u00bb30px|30px|30px|30px|false|false\u00bb custom_padding_phone=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding_last_edited=\u00bboff|desktop\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h2 class=\"bold ai-optimize-14\"><span style=\"color: #5bc4ba;\">Resultados<\/span><\/h2>\n<p class=\"intro2 ai-optimize-15\">La f\u00f3rmula del comercio digital proporciona a Intertoys una base a prueba de futuro para la excelencia de la marca a trav\u00e9s de la vista y el o\u00eddo. Gracias a una <a href=\"https:\/\/moodmedia.com\/es\/soluciones-de-sistemas\/soluciones-audiovisuales\/\">infraestructura audiovisual<\/a> flexible y a la plataforma central Harmony, la comunicaci\u00f3n en tienda se gestiona ahora con la m\u00e1xima eficacia, garantizando la sincronizaci\u00f3n de todas las campa\u00f1as en todo el recinto.<\/p>\n<p class=\"intro2 ai-optimize-15\">Este enfoque integrado ha activado una experiencia de marca reconocible y din\u00e1mica que respalda la posici\u00f3n de Intertoys como especialista en comercio minorista. M\u00e1s all\u00e1 de las ubicaciones permanentes, la flexibilidad inherente de la soluci\u00f3n permite una f\u00e1cil integraci\u00f3n en tiendas pop-up y grandes eventos como LEGO World, garantizando que la integridad de la marca se mantiene en todas partes donde la misi\u00f3n de Intertoys cobra vida.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][dsm_animated_gradient_text animated_gradient_text=\u00bb&quot;Durante 50 a\u00f1os, visitar una tienda f\u00edsica de Intertoys ha sido una experiencia m\u00e1gica para todas las edades. Consideramos que nuestras tiendas son el activo de marketing m\u00e1s importante de nuestra marca. A\u00f1adir una experiencia digital a la tienda f\u00edsica no s\u00f3lo enriquece la experiencia de compra, sino que tiende un puente entre nuestras actividades online y el mundo offline. Esto nos permite inspirar y activar a personas de todas las edades en nuestra misi\u00f3n de animar a jugar tanto, tan a menudo y durante tanto tiempo como sea posible.&quot;\u00bb gradient_one_color=\u00bb#000000&#8243; gradient_two_color=\u00bb#5bc4ba\u00bb gradient_three_color=\u00bb#799ae6&#8243; gradient_four_color=\u00bb#992e69&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;][\/dsm_animated_gradient_text][et_pb_text content_tablet=\u00bb<\/p>\n<h2 class=%22bold ai-optimize-14%22><span style=%22color: #5bc4ba;%22>Resultados<\/span><\/h2>\n<p class=%22intro2 ai-optimize-15%22>La <a href=%22https:\/\/us.moodmedia.com\/systems\/audiovisual-solutions\/%22>soluci\u00f3n audiovisual<\/a> integrada de Mood Media fue fundamental para lograr la transformaci\u00f3n de la tienda en un centro cultural basado en experiencias inmersivas. El programa de <a href=%22https:\/\/us.moodmedia.com\/sound\/custom-music%22>m\u00fasica personalizada<\/a> transmite inmediatamente el ambiente aut\u00e9ntico y vanguardista, garantizando que los clientes se sientan conectados en el momento en que cruzan la puerta. La vers\u00e1til <a href=%22https:\/\/us.moodmedia.com\/sight\/digital-signage\/%22>Digital signage<\/a> y la pared LED m\u00f3vil son herramientas vitales, que permiten a la tienda promocionar din\u00e1micamente la programaci\u00f3n y cautivar a los visitantes. El <a href=%22https:\/\/us.moodmedia.com\/systems\/professional-sound-systems\/%22>sistema de audio<\/a> Bose de primera calidad permite a la tienda pasar instant\u00e1neamente de un ambiente de fondo a m\u00fasica en directo de alta energ\u00eda y eventos de skate. Fundamentalmente, la reutilizaci\u00f3n del hardware existente proporcion\u00f3 una base sostenible y eficiente, solidificando la posici\u00f3n de la tienda como principal destino londinense de cultura juvenil.<\/p>\n<p>\u00bb content_phone=\u00bb<\/p>\n<h2 class=%22bold ai-optimize-14%22><span style=%22color: #5bc4ba;%22>Resultados<\/span><\/h2>\n<p>La <a href=%22https:\/\/us.moodmedia.com\/systems\/audiovisual-solutions\/%22>soluci\u00f3n audiovisual<\/a> integrada de Mood Media fue fundamental para lograr la transformaci\u00f3n de la tienda en un centro cultural basado en experiencias inmersivas. El programa de <a href=%22https:\/\/us.moodmedia.com\/sound\/custom-music%22>m\u00fasica personalizada<\/a> transmite inmediatamente el ambiente aut\u00e9ntico y vanguardista, garantizando que los clientes se sientan conectados en el momento en que cruzan la puerta. La vers\u00e1til <a href=%22https:\/\/us.moodmedia.com\/sight\/digital-signage\/%22>Digital signage<\/a> y la pared LED m\u00f3vil son herramientas vitales, que permiten a la tienda promocionar din\u00e1micamente la programaci\u00f3n y cautivar a los visitantes. El <a href=%22https:\/\/us.moodmedia.com\/systems\/professional-sound-systems\/%22>sistema de audio<\/a> Bose de primera calidad permite a la tienda pasar instant\u00e1neamente de un ambiente de fondo a m\u00fasica en directo de alta energ\u00eda y eventos de skate. Fundamentalmente, la reutilizaci\u00f3n del hardware existente proporcion\u00f3 una base sostenible y eficiente, solidificando la posici\u00f3n de la tienda como principal destino londinense de cultura juvenil.<\/p>\n<p>\u00bb content_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_padding_tablet=\u00bb30px|30px|30px|30px|false|false\u00bb custom_padding_phone=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding_last_edited=\u00bboff|desktop\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]- Celvin de Bie, Jefe de Marketing @ Intertoys[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbCase Study Contact\u00bb module_id=\u00bbcontact\u00bb _builder_version=\u00bb4.16&#8243; background_color=\u00bb#232323&#8243; collapsed=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.0&#8243; text_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb custom_margin=\u00bb||||false|false\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<\/p>\n<h2 class=\"bold\">Eleva la experiencia del cliente<\/h2>\n<p class=\"intro\">Ponte en contacto con nosotros hoy mismo para empezar.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=\u00bbShort Contact Form (dark background)\u00bb _builder_version=\u00bb4.15.1&#8243; _module_preset=\u00bbdefault\u00bb background_layout=\u00bbdark\u00bb global_module=\u00bb40487&#8243; global_colors_info=\u00bb{}\u00bb]<\/p>\n<script type=\"text\/javascript\">\n\/* <![CDATA[ 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