{"id":375756,"date":"2023-05-17T18:49:32","date_gmt":"2023-05-17T17:49:32","guid":{"rendered":"https:\/\/moodmedia.com\/casos-de-exito\/g-star-raw\/"},"modified":"2023-05-22T11:02:37","modified_gmt":"2023-05-22T10:02:37","slug":"g-star-raw","status":"publish","type":"page","link":"https:\/\/moodmedia.com\/es\/casos-de-exito\/g-star-raw\/","title":{"rendered":"G-Star Raw"},"content":{"rendered":"

[et_pb_section fb_built=\u00bb1″ admin_label=\u00bbHero\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#878787″ background_image=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-hero.webp\u00bb background_blend=\u00bbmultiply\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb background_layout=\u00bbdark\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

G-STAR RAW
CASO DE \u00c9XITO<\/span><\/h1>\n
\n
<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_button button_url=\u00bb#contact\u00bb button_text=\u00bbContacta con nosotros\u00bb button_alignment=\u00bbright\u00bb button_alignment_tablet=\u00bbleft\u00bb button_alignment_phone=\u00bbleft\u00bb button_alignment_last_edited=\u00bbon|tablet\u00bb module_class=\u00bbmbutton\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbAbout Section\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

SOBRE G-STAR RAW<\/span><\/h2>\n

Desde 1989, G-Star RAW supera los l\u00edmites del dise\u00f1o denim. Basada en la filosof\u00eda de \u00abel producto es lo primero\u00bb, la combinaci\u00f3n ganadora de G-Star RAW de alta artesan\u00eda y ‘street edge’ la ha convertido en uno de los dise\u00f1adores m\u00e1s innovadores, no s\u00f3lo en la moda, sino en todo el espectro del dise\u00f1o.<\/p>\n

[\/et_pb_text][et_pb_video src=\u00bbhttps:\/\/youtu.be\/VvYmscgjxRQ\u00bb image_src=\u00bb\/\/i.ytimg.com\/vi\/VvYmscgjxRQ\/hqdefault.jpg\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_video][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.15.1″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#eeeeee\u00bb custom_padding=\u00bb50px|50px|50px|50px|false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

RESUMEN DEL CASO DE \u00c9XITO<\/h3>\n
    \n
  • Escaparate LED personalizado<\/li>\n
  • Muro social digital<\/li>\n
  • M\u00fasica personalizada<\/li>\n
  • Gesti\u00f3n de contenidos<\/li>\n<\/ul>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbObjective\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#7c7c7c\u00bb background_image=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gtar-objective.webp\u00bb background_blend=\u00bbmultiply\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

    OBJETIVO<\/h2>\n

    Con la innovaci\u00f3n, la sostenibilidad y la creatividad en el n\u00facleo de la marca, la misi\u00f3n de G-Star RAW es aportar estilos pioneros y desafiar los est\u00e1ndares de la industria, al tiempo que intenta mejorar constantemente su impacto en las personas y el planeta. Mood Media fue el encargado de dise\u00f1ar e instalar una serie de soluciones audiovisuales para inspirar al cliente de G-Star RAW. <\/p>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbSolution\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb text_orientation=\u00bbcenter\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

    SOLUCIONES<\/h2>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb collapsed=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.15.1″ _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

    ESCAPARATE LED CON SOPORTE A MEDIDA<\/b><\/h3>\n

    Para captar la atenci\u00f3n de los consumidores desde el minuto uno, Mood dise\u00f1\u00f3 e instal\u00f3 para G-Star RAW un escaparate LED con un marco hecho a medida en el que el personal puede cambiar f\u00e1cilmente el \u00e1ngulo de la soluci\u00f3n. El impresionante video wall LED de alto brillo ofrece a la marca una salida para complementar la experiencia digital que se ofrece en la tienda, haci\u00e9ndola a\u00fan m\u00e1s envolvente para los clientes de G-Star RAW.<\/p>\n

    Los sensores de luz instalados en los paneles controlan su brillo en funci\u00f3n de la luz solar natural del escaparate. Esto no s\u00f3lo garantiza que el contenido que se muestra sea siempre de la m\u00e1xima calidad y, lo que es m\u00e1s importante, legible, sino que tambi\u00e9n prolonga la vida de los LED y ayuda a utilizar menos energ\u00eda, lo que permite un consumo m\u00e1s sostenible.<\/p>\n

    [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-4.webp\u00bb title_text=\u00bbgstar-4″ align=\u00bbcenter\u00bb force_fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#eeeeee\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_4,1_4″ _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_4″ _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-3.webp\u00bb title_text=\u00bbgstar-3″ align=\u00bbcenter\u00bb force_fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

    MURO \u00abSOCIAL\u00bb DIGITAL<\/b><\/h3>\n

    Para su nueva tienda de Amberes, G-Star RAW buscaba una pantalla de alta resoluci\u00f3n en la que mostrar el contenido social de la marca. Para esta soluci\u00f3n, solicitaron una pantalla est\u00e9ticamente agradable, preferiblemente vertical y que diera una sensaci\u00f3n diferente a otras pantallas de estilo tradicional. Mood instal\u00f3 un LG 86″ Stretch Display para animar a los clientes a interactuar con el contenido social de la marca G-Star RAW transmitido directamente desde la cuenta oficial de Instagram de G-Star RAW a trav\u00e9s del CMS propietario de Mood, Mood Harmony, y como parte de una plantilla de digital signage dise\u00f1ada a medida.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb collapsed=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

    M\u00daSICA PERSONALIZADA<\/b><\/h3>\n

    Influenciada por la contribuci\u00f3n exploradora e innovadora de G-Star RAW al dise\u00f1o, Mood Media se propone continuamente dar vida a la filosof\u00eda y la cultura de la marca a trav\u00e9s de un inspirado concepto musical basado en los valores fundamentales de la marca. Nuestro talentoso equipo de profesionales de la m\u00fasica cre\u00f3 varias listas de reproducci\u00f3n G-Star RAW a medida en consonancia con estos valores, centr\u00e1ndose en temas que resultan aut\u00e9nticos, innovadores y expresivos. <\/p>\n

    GESTI\u00d3N DE CONTENIDOS<\/b><\/h3>\n

    Mood Mood programa todos los contenidos audiovisuales de G-Star RAW a trav\u00e9s de Mood Harmony con actualizaciones frecuentes para mantener la experiencia de la marca en la tienda emocionante y fresca. [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-1.webp\u00bb title_text=\u00bbgstar-1″ align=\u00bbcenter\u00bb force_fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.19.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbCase Study Contact\u00bb module_id=\u00bbcontact\u00bb _builder_version=\u00bb4.15″ background_color=\u00bb#232323″ collapsed=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.15″ global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.15″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.15.1″ text_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb custom_margin=\u00bb||||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

    ELEVA LA EXPERIENCIA DEL CLIENTE<\/h2>\n

    Eleva la experiencia y obt\u00e9n la tranquilidad que te mereces con Mood. Ponte en contacto con nosotros hoy mismo para obtener m\u00e1s informaci\u00f3n.<\/p>\n

    [\/et_pb_text][et_pb_text admin_label=\u00bbShort Contact Form (dark background)\u00bb _builder_version=\u00bb4.15.1″ _module_preset=\u00bbdefault\u00bb background_layout=\u00bbdark\u00bb global_module=\u00bb40487″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

    [gravityform id=\u00bb3″ title=\u00bbfalse\u00bb description=\u00bbfalse\u00bb]<\/p>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

    Desde 1989, G-Star RAW supera los l\u00edmites del dise\u00f1o denim. Basada en la filosof\u00eda de \u00abel producto es lo primero\u00bb, la combinaci\u00f3n ganadora de G-Star RAW de alta artesan\u00eda y ‘street edge’ la ha convertido en uno de los dise\u00f1adores m\u00e1s innovadores, no s\u00f3lo en la moda, sino en todo el espectro del dise\u00f1o.<\/p>\n","protected":false},"author":2,"featured_media":375561,"parent":58923,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-375756","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nG-Star Raw | Mood Media Espa\u00f1a<\/title>\n<meta name=\"description\" content=\"Desde 1989, G-Star RAW supera los l\u00edmites del dise\u00f1o denim. 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