[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_direction=”90deg” background_color_gradient_stops=”#000000 0%|rgba(0,0,0,0) 100%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/moodmedia.com\/wp-content\/uploads\/2025\/10\/holiday-experience-hero.webp” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_font_size=”55px” header_line_height=”1.1em” background_layout=”dark” header_font_size_tablet=”40px” header_font_size_phone=”40px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Intro” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_blob_image blob_image=”https:\/\/moodmedia.com\/wp-content\/uploads\/2025\/10\/holiday-shoppers.webp” alt=”Mood Media Holiday Experience Survey” title_text=”holiday-shoppers” blob_shapes=”image_ten” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/dsm_blob_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
In retail, small details create lasting impressions, and Mood Media’s 2025 Consumer Survey reported that today’s shoppers are increasingly drawn to those sensory design details as much as they are to discounts. Nearly half (46%) of shoppers<\/strong> are changing their routines to visit stores with more appealing festive atmospheres, up from just 42% in 2024.<\/strong><\/p>\n When the right mix of ambient cues is in place, the shopping experience totally transforms. Three in four shoppers<\/strong> believe festive music, visuals, and scents improve their shopping experience. This sensory shift creates a ripple effect that influences how long people stay, how much they spend, and whether they come back, fundamentally reshaping how consumers approach seasonal shopping. Here are our top 7 insights:<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#799ae6″ global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_font=”||||on|||#FFFFFF|” link_text_color=”#FFFFFF” background_layout=”dark” global_colors_info=”{}”]<\/p>\n Music, scent, and visuals all play important roles in shaping the festive shopping experience. Eighty-two percent of shoppers<\/strong> report they notice festive music in stores. This musical backdrop<\/a> has become a powerful connection point between consumers and retailers. More than half of shoppers (54%)<\/strong> now strongly associate festive music with specific retail categories, from electronics to fashion and home goods.<\/p>\n The quality of that curation matters more than ever. Seasonal playlists are shaping how people think and feel about entire retail categories. In 2025, 38% of shoppers<\/strong> said that carefully curated playlists made a brand feel more thoughtful, up from just 28% in 2024.<\/strong> This rapid shift shows how quickly expectations are rising as shoppers seek music that feels authentically matched to each store.<\/p>\n Beyond music, shoppers are tuning into other sensory details<\/a> as well. The survey found that 68% noticed seasonal scents<\/a><\/strong> and 56% pointed to digital signage<\/a>.<\/strong> These elements, once considered subtle background effects, are proving to have a significant impact as customers pay closer attention to every detail of their shopping experience.<\/p>\n Success lies in thoughtful execution across all three elements. Playlists<\/a> that feel fresh rather than repetitive keep people engaged, while scents that remain gentle rather than overpowering create warmth without fatigue. Digital displays updated with meaningful content give shoppers reasons to look up and pay attention. When these sensory cues align properly, the in-store environment feels natural and cheerful rather than forced.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”82″ _builder_version=”4.27.4″ _module_preset=”default” number_text_color=”#000000″ number_font_size=”55px” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ text_orientation=”center” background_layout=”dark” custom_padding=”0px||||false|false” global_colors_info=”{}”]<\/p>\n of shoppers report they notice festive music in stores<\/p>\n [\/et_pb_text][et_pb_divider color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_number_counter number=”68″ _builder_version=”4.27.4″ _module_preset=”default” number_text_color=”#000000″ number_font_size=”55px” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ text_orientation=”center” background_layout=”dark” custom_padding=”0px||||false|false” global_colors_info=”{}”]<\/p>\n of shoppers noticed seasonal scents<\/p>\n [\/et_pb_text][et_pb_divider color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_number_counter number=”56″ _builder_version=”4.27.4″ _module_preset=”default” number_text_color=”#000000″ number_font_size=”55px” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ text_orientation=”center” background_layout=”dark” custom_padding=”0px||||false|false” global_colors_info=”{}”]<\/p>\n of shoppers noticed seasonal digital signage content<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”2″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_circle_counter number=”51″ circle_color=”#dddddd” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_circle_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_orientation=”center” global_colors_info=”{}”]<\/p>\n of shoppers say that festive music, scents, and signage made them feel nostalgic or sentimental<\/b><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The percentage of shoppers saying that festive music<\/a>, scents, and signage made them feel nostalgic or sentimental jumped from 41% in 2024 to 51% in 2025.<\/strong> More than half of shoppers<\/strong> now experience waves of memory and sentimentality from these seasonal cues, and nearly as many report feeling festive and joyful.<\/p>\n These emotional responses translate directly into changed shopping behaviours. When surrounded by festive backdrops, 41% of shoppers<\/strong> spend more time browsing in stores, creating additional opportunities for product discovery and unplanned purchases. That extended dwell time not only makes the experience more enjoyable but also helps stores build loyalty that extends well beyond the festive season.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”3″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#799ae6″ global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_font=”||||on|||#FFFFFF|” link_text_color=”#FFFFFF” background_layout=”dark” global_colors_info=”{}”]<\/p>\n Over half (54%) of millennials and Gen Z<\/strong> changing their shopping habits during the festive specifically to seek out stores with stronger ambiance. Nearly half of these younger consumers spend more when they encounter thoughtfully designed festive environments, and 56%<\/strong> say these experiences remind them of celebrations that make them feel genuinely merry. For them, atmosphere is central to the experience.<\/p>\n These generations also demonstrate heightened sensitivity to sensory details. About 62% of millennials<\/strong> report being highly aware of festive music in stores, while roughly 70% of millennials and Gen Z<\/strong> say curated playlists actively improve their shopping experience. Compared to other generations, around 45% of millennials<\/strong> rank highly on awareness of in-store advertising. These findings reveal that younger shoppers are especially attuned to every sensory cue retailers present.<\/p>\n Other generations have their own preferences. Gen X shows some support for earlier starts, with 30% wanting festive experiences to begin in October.<\/strong> Baby boomers and the silent generation (those born between 1928 and 1945) lean the other way, with 37% preferring stores to wait until after Thanksgiving.<\/strong> Timing matters, and the right approach depends on who the store serves.<\/p>\n Spending is another point of difference. Fifty-seven percent of boomers<\/strong> say festive ambience does not influence how much they spend. That contrasts with millennials and Gen Z, who are much likelier to buy more when the ambience is right. For retailers, this is a strategic opportunity to invest in festive ambience that targets younger demographics, though all groups notice and enjoy the details.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”4″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The year-over-year data demonstrates consistent acceleration across every key metric we measured. More people are actively seeking out stores for their ambience, emotional responses to fe environments are deepening, and perceptions of brand thoughtfulness through curated experiences continue to climb.<\/p>\n These linear increases point to a fundamental shift in retail dynamics. Atmosphere is simultaneously gaining ground as a store selection factor, an emotional trigger, and a sales driver. The strategic combination of music, scent, and visual messaging is delivering measurable business results through longer visits, higher spending, and stronger brand impressions.<\/p>\n Shoppers also provided clear direction on what would enhance their holiday experience further:<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”63″ _builder_version=”4.27.4″ _module_preset=”default” number_font_size=”55px” text_orientation=”left” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n Nearly two-thirds (63%) want playlists that authentically match each store’s unique vibe.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”53″ _builder_version=”4.27.4″ _module_preset=”default” number_font_size=”55px” text_orientation=”left” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n Just over half (53%) prefer subtle seasonal scents like pine, cinnamon, or vanilla.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”40″ _builder_version=”4.27.4″ _module_preset=”default” number_font_size=”55px” text_orientation=”left” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n Four in 10 (40%) seek more dynamic digital displays featuring festive content, offers, or brand storytelling.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”33″ _builder_version=”4.27.4″ _module_preset=”default” number_font_size=”55px” global_colors_info=”{}”][\/et_pb_number_counter][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n A third (33%) would value interactive experiences such as photo booths or personalisation stations.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n These responses offer retailers a direct roadmap for atmospheric investment priorities.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”5″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#799ae6″ global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” link_font=”||||on|||#FFFFFF|” link_text_color=”#FFFFFF” background_layout=”dark” global_colors_info=”{}”]<\/p>\n For retailers, when to begin and end festive programming seems to be a moving target. Our survey showed that most shoppers (57%)<\/strong> prefer festive themes to begin in November, while 22%<\/strong> welcome them in October and 20%<\/strong> favour waiting until after Thanksgiving.<\/p>\n These findings suggest that a phased rollout strategy delivers the best results. Starting with subtle festive elements in November satisfies the majority preference while allowing flexibility to intensify or scale back based on specific customer demographics. This gradual approach \u2014 introducing music, scent, and visuals progressively over time \u2014 builds anticipation without overwhelming staff or customers, creating sustained engagement throughout the extended festive season rather than immediate saturation.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”6″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The 2025 survey also looked at how the power of the in-store experience extends into hospitality sectors. In restaurants, hotels, and salons, 52% of consumers<\/strong> reported that festive ambience enhanced their overall experience. More than a third (36%)<\/strong> said it encouraged them to stay longer, while 26%<\/strong> indicated it prompted them to spend more than originally planned.<\/p>\n Sensory design creates value across diverse service environments. Restaurants see guests linger for an extra drink or dessert, hotels experience longer stays and increased seasonal bookings, and salons transform routine appointments into memorable festive experiences.<\/p>\n Regardless of the setting, the fundamental dynamic is that thoughtfully designed festive environments influence how customers feel, how much time they invest, and their willingness to spend, proving that sensory strategy is becoming essential across the entire customer experience landscape.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Technology Enables” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font_size=”40px” global_colors_info=”{}”]<\/p>\n Fortunately, technological innovation has kept pace with rising consumer expectations. Today’s experiential technology platforms allow retailers and hospitality brands to create sophisticated sensory experiences that scale across locations while maintaining local customisation.<\/p>\n Key technological capabilities to look for include:<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb use_icon=”on” font_icon=”R||divi||400″ icon_color=”#000000″ icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Integrated content management platforms<\/span><\/b> Centralised systems<\/a> that manage both music<\/a> and digital signage<\/a>, maintaining consistent seasonal messaging across locations while customising content to reflect each site’s unique character.<\/p>\n [\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”R||divi||400″ icon_color=”#000000″ icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Scent delivery systems<\/span><\/b> Precisely calibrated to remain subtle and inviting rather than overwhelming, with programmable intensity controls.<\/p>\n [\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”R||divi||400″ icon_color=”#000000″ icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Managed services<\/span><\/b> Professional content curation, system monitoring<\/a>, additional technical support, and seasonal programming updates that ensure atmospheric elements remain fresh without requiring internal specialisation.<\/p>\n [\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”R||divi||400″ icon_color=”#000000″ icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Advanced analytics<\/span><\/b> Track customer responses to different combinations of sensory elements, enabling continuous optimisation throughout the festive season.<\/p>\n [\/et_pb_blurb][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n As consumer expectations continue to evolve and the business impact of in-store design becomes increasingly measurable, these technological foundations position brands to meet growing demands for memorable, emotionally resonant experiences. This trend points toward an even more experience-driven future for seasonal retail.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#eeeeee” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_3_font_size=”33px” global_colors_info=”{}”]<\/p>\n Here\u2019s the key takeaway: The in-store experience has become one of the defining features of the festive shopping experience. It attracts shoppers, shapes emotion, and influences spending. Brands that embrace it create experiences and affinity that last well beyond the festive period.<\/p>\n Ready to transform your festive customer experience?<\/strong> Mood’s comprehensive sensory design solutions help retailers and hospitality brands create atmospheric experiences that surpass today\u2019s consumer expectations. From curated seasonal playlists to integrated scent and visual systems, we provide the technology and expertise to turn ambience into measurable business results. Contact us<\/a> today to discover how the right sensory strategy can elevate your 2025 festive season.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About the Authors” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_toggle title=”PANBlast” admin_label=”PanBlast Toggle” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n PANBlast, a division of PAN, serves emerging and high-growth brands spanning the B2B SaaS technology sector. With more than 20 years of success, we have a deep understanding of the unique challenges in scaling a SaaS business. By working with PANBlast, you\u2019ll get a modern SaaS PR agency that understands how to deliver PR programs to drive business impact.<\/p>\n [\/et_pb_toggle][et_pb_divider color=”#eeeeee” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_toggle title=”Mood Media 2025 Survey” admin_label=”Survey Toggle” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Mood Media surveyed 1,000 U.S. adults ages 18+ in 2025, in partnership with Dynata, a leading global data and insights platform that connects researchers with consumers and business professionals. The study examined holiday shopping behaviors, sensory preferences, and the impact of in-store atmospheric elements across different demographics. The research analyzed customer responses to music, scent, and visual design, generational differences in holiday shopping habits, and attitudes toward seasonal retail experiences in both retail and hospitality environments.<\/p>\n [\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n Read More<\/a><\/p>\n [\/et_pb_text][et_pb_divider color=”#eeeeee” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n1<\/span> Sensory Details Are Becoming Revenue Drivers<\/b><\/h2>\n
2<\/span> Memory and Emotion Fuel Consumer Behaviour<\/b><\/h2>\n
3<\/span> Younger Shoppers Lead the Sensory Design Revolution<\/b><\/h2>\n
4<\/span> Shoppers Know What They Want From Brands<\/b><\/h2>\n
5<\/span> Festive Timing Matters<\/b><\/h2>\n
6<\/span> Hospitality Joined the Picture<\/b><\/h2>\n
Technology Enables Scalable Sensory Design Experiences<\/b><\/h2>\n
Lead the Future of Festive Shopping with Mood Media<\/b><\/h3>\n
About the Authors<\/b><\/a><\/h4>\n
About the Survey<\/b><\/a><\/h4>\n
Related Articles<\/b><\/h3>\n
The Ultimate Guide to Festive Customer Engagement<\/b><\/h4>\n
A Music Supervisor\u2019s Guide to Music Strategy<\/b><\/h4>\n