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Creating an Intentional Holiday In-Store Experience

Creating an Intentional Holiday In-Store Experience From audio messaging to visual displays, seasonal takeovers can transform the in-store experience—when every element works together. Barry McPhillips, Head of Creative at Mood Media, explains why your holiday...

Mood Media Future Stores Case Study

See how our customers are making the most of their in-store experience.

Contact Sales

Mood Media Executive Leadership Team

Roy Kosuge
Roy Kosuge is Chief Executive Officer (CEO) at Mood Media

Chief Executive Officer

Roy Kosuge is Chief Executive Officer of Mood Media, responsible for setting the company’s strategic direction and leading its growth. He is focused on strengthening Mood’s global market leadership, championing the customer experience, and building long-term value for the business and its stakeholders.

Roy has spent more than 25 years at the intersection of media and technology, building and growing businesses across digital media, enterprise technology and managed services. He brings extensive experience in commercial leadership, operational transformation, product commercialization and strategic partnerships.

Prior to joining Mood, Roy served as Chief Operating Officer of SONIFI Solutions, driving growth, operational efficiency, and innovation for more than 5,200 customers across hospitality, healthcare and senior living. He helped return its core business to growth, expanded its network and media offerings, and improved operational performance and customer experience. He also served as General Manager of SONIFI Health, where he led substantial revenue growth and brought the business to profitability.

Previously, Roy worked in early-stage technology as an investor at Syncom Venture Partners and as an operator at Happiest Baby, where he launched the business and its award-winning SNOO Smart Sleeper.

His early career was spent at Universal Music Group, where he built pioneering digital and mobile music businesses through licensing and technology partnerships.

Roy holds an A.B. from Harvard University.

Jason Shannon
Jason Shannon

Chief Operating Officer

Jason Shannon is a global operations and transformation executive with more than 20 years of experience leading and scaling technology-enabled services, SaaS, payments, and customer operations across North America, Europe, and Asia-Pacific.

Throughout his career, Jason has led complex global organizations with responsibility for more than $100 million in P&L and $300 million in revenue, building and transforming operations across customer service, deployment, field services, revenue operations, shared services, and commercial organizations.

Most recently, Jason served as Head of Corporate Shared Services and Revenue Operations at Fullsteam, a private-equity-backed portfolio of more than 95 software and payments businesses. There, he led initiatives spanning revenue operations, pricing and monetization, shared services, technology transformation, and post-merger integration. His work included generating more than $33 million in annual recurring revenue through pricing and monetization initiatives and building scalable shared-service capabilities to support a rapidly growing portfolio.

Previously, Jason spent more than 15 years with NCR Corporation and Radiant Systems in progressively senior global leadership roles. His responsibilities included leading a $100 million-plus global deployment organization, a $300 million-plus services sales organization, and large-scale service and customer operations. He also served as Senior Vice President and General Manager of NCR’s Hospitality SMB business, with responsibility for a $185 million P&L spanning SaaS, payments, sales, customer success, and operations.

Across his career, Jason has developed a reputation for simplifying complex organizations, creating operational discipline, and connecting strategy to execution. His leadership approach combines a strong focus on the customer with data-driven performance management, organizational accountability, and the development of teams capable of delivering sustainable results.

Jason has worked with organizations and customers around the world and brings extensive experience in business transformation, M&A integration, operating-model design, customer experience, revenue optimization, and technology-enabled operational improvement.

Craig Hubbell
Craig Hubbell serves as Mood Media’s Chief Revenue Officer (CRO)

Chief Revenue Officer

Craig Hubbell serves as Mood Media’s Chief Revenue Officer (CRO), focused on leading all aspects of revenue performance by generating greater growth across key sales channels, market verticals, geographies and products. His responsibilities include optimizing all revenue streams and supervising the global sales, marketing and customer satisfaction teams worldwide to ensure all are working in lockstep to create, drive and manage both short- and long-term revenue growth. In addition to an intense focus on revenue generation, Craig also has a deep understanding of Mood’s customers and their requirements.

Craig brings with him a robust industry acumen, including over 28 years of executive leadership experience, first-hand knowledge of the media space and results-driven solutions with B2B brands. He spent 15 years at PlayNetwork, where he held a number of strategic leadership and sales management roles, and most recently served as their CEO. In all of these roles and throughout his tenure, Craig helped to grow the business extensively – reaching more than 400 client brands in 100+ countries worldwide and $100M in revenue. Previously, he also held leadership roles at AEI Music and Tectonic Audio Labs.

Craig holds a BA from the University of Washington and was selected to be a founding member in the University of Michigan’s Quantum Shift program, the nation’s premier executive development program for America’s most promising entrepreneurs.

Natalia Sowe
Natalia Sowe is Mood Media’s Global Chief People Officer

Chief People Officer

Natalia Sowe is Mood Media’s Global Chief People Officer, where she is responsible for all aspects of the company’s Human Resources strategy.

Natalia has over 15 years of leadership experience, with a proven track record of leading workforce transformations, driving business growth, improving organizational effectiveness and fostering a diverse and inclusive workplace.

Prior to joining Mood, Natalia was with Element Materials Technology, where she served as Global Human Resources Director with a focus on delivering innovative people solutions, building high performance cultures, and improving the employee experience.

Based in London, Natalia has a bachelor’s degree in Law & Criminal Justice and holds a Chartered Institute of Personal Development (CIPD) and Maxwell Leadership Certification.

David Silverman
David Silverman is EVP, General Counsel, Chief Administrative Officer at Mood Media

EVP, General Counsel, Chief Administrative Officer

David Silverman is EVP, General Counsel, Chief Administrative Officer at Mood Media and leads all legal, regulatory and compliance matters for the company.

With Mood since October of 2021, David has an extensive track record of successfully leading legal operations for technology, software, and communications companies as they scale during periods of worldwide growth, and he is a proven legal partner on high-level business strategies that strengthen operational governance and drive continuous improvement and compliance while also supporting future-state business visions.

Prior to joining Mood, David served as SVP/General Counsel of Eagleview, an international leader in geospatial software, aerial imagery, analytics, and SaaS tools. Among a host of critical legal functions, his areas of leadership included M&A and strategic transactions, intellectual property litigation, licensing, data security and privacy, credit card and banking compliance, and all regulatory matters. David was previously EVP/Chief Legal Officer at ViaPath Technologies, a developer of communications software, technology, and secure data services and equipment. Additionally, David served as SVP/General Counsel at Acceris Communications, Corporate Counsel/Director of Legal Affairs at XO Communications/Nextlink Communications and was an attorney with Wiley Rein LLP.

David holds a Juris Doctor degree from Northwestern University Pritzker School of Law and a Bachelor of Science degree from The University of Kansas.

Trey Courtney
Trey Courtney is Chief Product and Partnerships Officer at Mood Media

Chief Product and Partnerships Officer

Trey Courtney is Chief Product and Partnerships Officer at Mood Media, responsible for leading the company’s global product strategy and delivering solutions to market through product and partnership development. Trey brings 20+ years of experience in technology development and professional services at both large and small companies. He joined Mood in 2009 and has since helped to broaden Mood’s global product portfolio with visual and interactive solutions as well as develop and nurture key strategic partnerships, including with Pandora, Sonos and DISH Network.

Prior to Mood, Trey held a variety of product management and professional service roles at both enterprise and startup companies. Among these, he worked at Accenture, where he was responsible for managing development projects with major players in the technology space such as eBay and Sun Microsystems.

Trey is also a Board member with TeXchange and has served as a mentor since 2013 for Capital Factory, an organization that helps nurture and develop technology startups in Texas. He has a BA in Finance from the University of South Carolina and holds multiple certifications in product management and delivery.