{"id":375830,"date":"2023-05-17T18:49:32","date_gmt":"2023-05-17T17:49:32","guid":{"rendered":"https:\/\/moodmedia.com\/case-studies\/g-star-raw\/"},"modified":"2023-05-19T11:45:21","modified_gmt":"2023-05-19T10:45:21","slug":"g-star-raw","status":"publish","type":"page","link":"https:\/\/moodmedia.com\/nl\/case-studies\/g-star-raw\/","title":{"rendered":"G-Star Raw"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.19.4″ _module_preset=”default” background_color=”#878787″ background_image=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-hero.webp” background_blend=”multiply” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” background_layout=”dark” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

G-STAR RAW
CASE STUDY<\/span><\/h1>\n
\n
<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”#contact” button_text=”Neem contact met ons op” button_alignment=”right” button_alignment_tablet=”left” button_alignment_phone=”left” button_alignment_last_edited=”on|tablet” module_class=”mbutton” _builder_version=”4.19.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About Section” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

OVER G-STAR RAW<\/span><\/h2>\n

Sinds 1989 verlegt G-Star RAW de grenzen van denim design. G-Star RAW is gebaseerd op de filosofie ‘product first’ en de winnende combinatie van hoogwaardig vakmanschap met street edge heeft hen tot \u00e9\u00e9n van de meest innovatieve ontwerpers gemaakt – niet alleen in fashion maar in het hele ontwerpspectrum.<\/p>\n

[\/et_pb_text][et_pb_video src=”https:\/\/youtu.be\/VvYmscgjxRQ” image_src=”\/\/i.ytimg.com\/vi\/VvYmscgjxRQ\/hqdefault.jpg” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” background_color=”#eeeeee” custom_padding=”50px|50px|50px|50px|false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

SAMENVATTING<\/h3>\n
    \n
  • Custom LED-oplossing<\/li>\n
  • Digital Social Wall<\/li>\n
  • Branded muziek<\/li>\n
  • Content Management<\/li>\n<\/ul>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Objective” _builder_version=”4.19.4″ _module_preset=”default” background_color=”#7c7c7c” background_image=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gtar-objective.webp” background_blend=”multiply” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” text_orientation=”center” background_layout=”dark” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

    DOELSTELLING<\/h2>\n

    Met innovatie, duurzaamheid en creativiteit als kernpunten, is het de missie van G-Star RAW om baanbrekende stijlen te brengen en de industriestandaarden uit te dagen, terwijl ze voortdurend proberen hun impact op mens en planeet te verbeteren. Mood Media mocht een reeks audiovisuele oplossingen ontwerpen en installeren om de klant van G-Star RAW te inspireren. <\/p>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Solution” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_orientation=”center” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

    OPLOSSINGEN<\/h2>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

    CUSTOM LED-OPLOSSING<\/b><\/h3>\n

    Om de aandacht van de consumenten vanaf het moment dat ze voor de winkel staan te trekken, heeft Mood een LED-wall met een op maat gemaakt frame voor G-Star RAW ontworpen en ge\u00efnstalleerd, waar het personeel de hoek van de oplossing gemakkelijk kan veranderen. De verbluffende hight-brightness LED-wall biedt het merk de mogelijkheid om de digitale beleving in de winkel aan te vullen, waardoor het voor de G-Star RAW-klanten nog meeslepender wordt.<\/p>\n

    Lichtsensoren in de panelen regelen hun helderheid in overeenstemming met het natuurlijke zonlicht in de etalage. Dit zorgt er niet alleen voor dat de getoonde content constant van de hoogste kwaliteit en vooral leesbaar is, maar het verlengt ook de levensduur van de LED panelen en helpt om minder stroom te verbruiken, wat een duurzamer verbruik mogelijk maakt.<\/p>\n

    [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-4.webp” title_text=”gstar-4″ align=”center” force_fullwidth=”on” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.19.4″ _module_preset=”default” background_color=”#eeeeee” global_colors_info=”{}”][et_pb_row column_structure=”3_4,1_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-3.webp” title_text=”gstar-3″ align=”center” force_fullwidth=”on” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

    DIGITAL ‘SOCIAL’ WALL<\/b><\/h3>\n

    Voor hun vernieuwde winkel in Antwerpen was G-Star RAW op zoek naar een scherm met hoge resolutie waarop ze hun social content konden laten zien. Voor deze oplossing vroegen zij om een esthetisch aantrekkelijk scherm, bij voorkeur portrait, dat een ander gevoel gaf dan het gebruik van traditionele schermen. Mood installeerde een LG 86″ Stretch Display om klanten aan te moedigen de social content van G-Star RAW te bekijken, die rechtstreeks van het offici\u00eble Instagram-account van G-Star RAW wordt gestreamd via Mood’s eigen CMS Mood Harmony en als onderdeel van een op maat ontworpen template.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

    BRANDED MUZIEK<\/b><\/h3>\n

    Onder invloed van G-Star RAW’s exploratieve en innovatieve bijdrage aan design, wil Mood Media voortdurend de filosofie en cultuur van het merk tot leven brengen door middel van een ge\u00efnspireerd muziekconcept gebaseerd op de kernwaarden van het merk. Ons getalenteerde team van muziekprofessionals cre\u00eberde verschillende op maat gemaakte G-Star RAW-afspeellijsten in lijn met deze waarden, met de nadruk op tracks die authentiek rauw, innovatief en expressief aanvoelen. <\/p>\n

    CONTENT MANAGEMENT<\/b><\/h3>\n

    Mood Media verzorgt de scheduling van all muziek- en videocontent voor G-Star RAW via Mood Harmony, met regelmatige updates blijft de in-store beleving van het merk fris en spannend. [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/moodmedia.com\/wp-content\/uploads\/2023\/05\/gstar-1.webp” title_text=”gstar-1″ align=”center” force_fullwidth=”on” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Case Study Contact” module_id=”contact” _builder_version=”4.15″ background_color=”#232323″ collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.15″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.15″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.15.1″ text_font=”||||||||” text_orientation=”center” background_layout=”dark” custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n

    VERBETER DE KLANTBELEVING<\/h2>\n

    Verbeter de klantbeleving en krijg de gemoedsrust die je verdient met Mood. Neem vandaag nog contact met ons op voor meer informatie.<\/p>\n

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    Sinds 1989 verlegt G-Star RAW de grenzen van denim design. G-Star RAW is gebaseerd op de filosofie ‘product first’ en de winnende combinatie van hoogwaardig vakmanschap met street edge heeft hen tot \u00e9\u00e9n van de meest innovatieve ontwerpers gemaakt – niet alleen in fashion maar in het hele ontwerpspectrum.<\/p>\n","protected":false},"author":2,"featured_media":375539,"parent":686224,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-375830","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nG-Star Raw | Mood Media Nederland<\/title>\n<meta name=\"description\" content=\"Sinds 1989 verlegt G-Star RAW de grenzen van denim design. G-Star RAW is gebaseerd op de filosofie 'product first' en de winnende combinatie van hoogwaardig vakmanschap met street edge heeft hen tot \u00e9\u00e9n van de meest innovatieve ontwerpers gemaakt - niet alleen in fashion maar in het hele ontwerpspectrum.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"G-Star Raw\" \/>\n<meta property=\"og:description\" content=\"Sinds 1989 verlegt G-Star RAW de grenzen van denim design. 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