EWOLUCJA DOŚWIADCZEŃ KLIENTA

Mood Media przeprowadziło niedawno badanie ilościowe z udziałem ponad 11 000 konsumentów w 9 krajach na całym świecie, aby lepiej zrozumieć ewolucję Customer Experience w sklepie.

W szczególności chcieliśmy lepiej zrozumieć, dlaczego konsumenci wybierają sklepy stacjonarne zamiast internetowych, co najbardziej podoba im się (a co nie) w doświadczeniach sklepowych i co najbardziej ich motywuje lub wpływa na nich w sklepie fizycznym.

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EWOLUCJA DOŚWIADCZEŃ KLIENTA

Mood Media przeprowadziło niedawno badanie ilościowe z udziałem ponad 11 000 konsumentów w 9 krajach na całym świecie, aby lepiej zrozumieć ewolucję Customer Experience w sklepie.

Jeszcze dokładniej, chcieliśmy lepiej zrozumieć, dlaczego konsumenci wybierają sklepy stacjonarne zamiast internetowych, co najbardziej podoba im się (a co nie) w doświadczeniach sklepowych i co najbardziej ich motywuje lub wpływa na nich w sklepie fizycznym.

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