by Brad Bond | Jul 20, 2016
MOOD:MUSIC Strategy Behind Music Branding Music is an essential element of our everyday lives. In fact, it subtly infiltrates most moments of our day – from elevator jazz to the latest coffee shop jingle. The best marketers understand this and know how the music...
by Brad Bond | Jul 15, 2016
MOOD:HOSPITALITY Background Music in Hospitality Sound branding is a quickly evolving area of experiential design, and changing along with it is the hospitality industry’s approach to environmental audio. From custom background music mixes to ambient...
