Drive Customer Action with Audio Messaging
Motive customer buying decisions with strategic audio messaging for business. From on-hold to in-store, our curated audio solutions are a compelling and cost-effective way to communicate and connect with your target audience.
%
of shoppers make unplanned purchase decisions while they are in-store.
– Source: POPAI
%
of shoppers say in-store messaging influences their buying decisions at the point of purchase.
– Source: POPAI
%
of shoppers find in-store audio promotions helpful to their overall experience.
– Source: Arbitron
Audio Messaging Solutions
We offer expertly designed, fully scalable audio programs and voice messages that enhance customer engagement. Select the right blend of in-store and on-hold audio messaging tailored to your unique business model.
AI Messaging Copilot
Leverage AI to instantly create and deploy content across all locations. Ensures brand consistency while allowing for local relevance and speed.
In-Store Messaging
Deploys synchronised, on-brand promotional audio across a complex global retail footprint. Drives conversion and your marketing strategy at every location.
On-Hold Messaging
Deliver consistent brand messaging to reduce caller abandonment at every location. Centrally managed content ensures compliance and a unified call experience.
On-Hold Music
Further reinforce your branded messaging with our library of licensed music tracks designed for business use. Reduce perceived wait times while showcasing your unique brand sound.
Contact us to learn how audio messaging can help grow your business.
How Does Audio Messaging Help Your Business?
Purposeful audio communication converts passive listening into active engagement. By replacing dead air or generic content with targeted voice messaging, you can control the narrative. Deliver essential information, and leverage every interaction to either boost sales or enhance operations.
Drive Sales
Strategically promote new offers, cross-sell services, and product information. Messaging increases purchase intent and customer retention, turning contacts into conversions.
Enhance Experiences
Minimize perceived wait times and deliver essential service information proactively. Engage customers with a consistent, professional, and informative customer experience that reflects your brand’s commitment to quality and service.
Streamline Operations
Educate customers on critical updates, operational changes, and essential business policies without demanding staff time. This delivers maximum clarity and purpose to every listener globally.
What is Audio Messaging?
Audio Messaging is the strategic use of voice and sound design to communicate with your customers. It moves beyond generic content by deploying purposeful, broadcast-quality programs across all audio touchpoints—from call centres to physical locations—ensuring your message is clear and consistent.
Elevates Brand Authority
Delivers professional, high-quality audio that reinforces brand trust and expertise in every interaction.
Guarantees Compliance
Ensures all music and messaging content is fully licensed, protecting your business from legal risks globally.
Fosters Active Listening
Transforms passive waiting into an engaging and informative experience that reduces frustration and abandonment.
Our Case Studies
Bringing Experiences to life
Ace Great Lakes
Kress IGA Case Study
QuickChek
Ace Great Lakes
Kress IGA Case Study
QuickChek
Our Case Studies
Bringing Experiences to life
Ace Great Lakes
Kress IGA Case Study
QuickChek
Why Trust Mood Audio Messaging Solutions?
The world’s leading brands partner with Mood Media because we offer unrivalled technical sophistication and genuine consultative expertise. We transform routine communication into a powerful competitive advantage. Empower your team with a strategic content pipeline that adapts to market changes.
Unmatched Production Quality
Leverage our global network of professional voice artists, scriptwriters, and AI-powered tools for messaging that is confident, clear, and on-brand, every time.
Complete Media Control
Manage your entire messaging catalog from a single intuitive platform, ensuring timely and consistent communication across your footprint.
Global Scale, Local Content
We design, implement, and manage solutions worldwide. This ensures consistent quality and culturally appropriate content for every market you serve, regardless of complexity or volume.
Dedicated Consultative Strategy
Our experts collaborate with you to define specific business objectives, then design a messaging program engineered to achieve measurable outcomes.
Seamless Technical Integration
We integrate with all major phone systems and in-store audio setups. Get reliable deployment and performance across your entire network.
In-Store Advertising: Monetise Your Physical Space
Retail media networks transform your physical locations into a powerful, monetisable channel. By opening your in-store audio space to third-party brand advertising, you generate a reliable, high-margin revenue stream. This creates a captive audience for advertisers right at the point of decision, ensuring maximum impact for both your brand and external partners.
Measurable ROI
Provides clear data and analytics on ad performance, audience reach, and campaign compliance, allowing partners to measure results within a highly controlled environment.
Guaranteed Brand Safety
Centralised control ensures all external brand content aligns perfectly with your established brand standards and is culturally appropriate for every region.
High-Impact Engagement
Activates a valuable captive audience already in a purchasing mindset, offering advertisers a unique, unskippable channel to drive awareness and lift sales.
Mood Harmony™: Your Centralised Content Platform
Mood Harmony is the single content management platform that empowers you to control and deploy all your audio experiences from one location. It provides real-time control over your audio messaging, ensuring brand consistency and providing the agility to launch synchronised promotions instantly.
Integrate Messaging CoPilot
Leverage AI to dynamically generate and schedule relevant messages based on time of day, location, or inventory. This ensures peak performance with minimal manual effort and maximum speed to market.
Centralised Content Management
Easily organise, approve, and schedule thousands of pieces of audio content across diverse global regions from a single dashboard. Maintain unified brand standards while enabling hyper-local relevance.
Real-Time Performance Analytics
Access key metrics on message exposure, compliance status, and deployment success. Use data to measure campaign effectiveness and optimise content strategy for continuous improvement and better results.
Audio Messaging FAQs
New to audio messaging? Here are some frequently asked questions to help you better understand this powerful advertising tool.
What is the difference between On-Hold Music and On-Hold Messaging?
On-Hold Music sets an atmosphere with licensed background audio to manage wait times. On-Hold Messaging uses professionally recorded voice content to inform, promote, and guide the caller. This allows you to convert wait time into marketing time. Both services help to enhance the entire customer experience.
How often should I update my on-hold messages or in-store promotions?
We typically recommend updating content at least quarterly to align with seasonal campaigns and business goals. For high-volume promotions or fast-changing inventory, updates may be weekly or monthly to maintain relevance.
Do I need a license to play music on my phone system or in my store?
Yes. To legally play music in a commercial setting, you require performance rights licenses from PROs (Performing Rights Organisations). Mood Media handles all necessary licensing globally, ensuring your business is fully compliant and protected.
Can I use professional voice actors for my messaging?
Absolutely. We utilize an extensive network of professional voice talent to ensure broadcast-quality production. Selecting the right voice is critical to reflecting your brand’s unique tone and enhancing credibility.
How does in-store audio messaging influence customer purchasing decisions?
In-store audio targets shoppers at the point of purchase, where over 80% of buying decisions are made. It guides attention, highlights promotions, and introduces new products, driving measurable sales lift.
Can I integrate my messaging with my company's specific promotions or inventory?
Yes, through the Mood Harmony platform, we can link audio content to your specific promotional calendar or inventory data. This ensures the messages played are always timely and relevant to what’s available.
We partner with every industry
Full-scope creative strategy, solution design, content development, comprehensive delivery and support.
Retail
Restaurant
Hospitality
QSR
Automotive
Grocery
Healthcare
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