Insights & Trends
Our industry experts provide insights, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.
Latest Insights
Unmasking Halloween’s Retail Potential
Unmasking Halloween's Retail Potential: A Sensorial Customer Journey To Support Halloween Products And PromotionsIn the bustling world of retail, Halloween is a true powerhouse of an opportunity just waiting to creep out from the darkness. As the leaves turn, the air...
How to Ace The Back-to-School Shopping Experience
HOW TO ACE THE BACK-TO-SCHOOL SHOPPING EXPERIENCE Using data insights from the Sensormatic Solutions 2023 Back-to-School Consumer Sentiment Survey and a survey study from Suzy Market Research, let’s explore how retailers can create captivating shopping experiences...
Evolution of the Store – 1900-1939
THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of Emotion The beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....
A Guide To Music For Restaurants
A GUIDE TO MUSIC FOR RESTAURANTS Why Adding Music to Your Restaurant is a Smart Business MoveDo you remember the last time you visited a restaurant without music playing in the background? Neither do we. Music is such a staple in the restaurant industry we don’t even...
Music Licensing For Businesses In Europe: The Importance Of Proper Licensing
MUSIC LICENSING FOR BUSINESSES IN EUROPE: THE IMPORTANCE OF PROPER LICENSING So you want to play music in your business? Great! But before you reach for that AUX cord, make sure you’re legally covered.A lot of people assume that it’s okay to play music off of your...
Top Resources
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The Bigger Story Behind Black Friday
THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...
5 Best Practices For Using Digital Signage To Support Internal Communications
5 BEST PRACTICES FOR USING DIGITAL SIGNAGE TO SUPPORT INTERNAL COMMUNICATIONS The traditional cork board in the break room covered in outdated, tattered and overlooked notices is a thing of the past. Brands across industries now employ digital signage to support and...
International Music Day
INTERNATIONAL MUSIC DAYServing more than 500,000 subscriber locations in 100+ countries around the globe, we take “international” to a whole new level. With a talented creative team made up of music supervisors and researchers from all corners of the globe, they have...
Is Your In-store Experience Killing Your Profits?
IS YOUR IN-STORE EXPERIENCE KILLING YOUR PROFITS? Did you know that 90% of shoppers say they’re more likely to revisit a brick & mortar business if the music, visuals and scent create an enjoyable atmosphere? Sensory marketing is about creating an experience that...
History of Muzak
THE HISTORY OF MUZAKMuzak. It's a word that most people of a certain age at least vaguely recognize. For many, Muzak is associated with instrumental easy-listening covers, waiting on hold, and elevator music.The Beginning First Radio Broadcasts Muzak Timeline Muzak Ad...
International Women’s Day at Mood Media
INTERNATIONAL WOMEN’S DAY AT MOOD MEDIAInternational Women’s Day is a day to celebrate the cultural, political, and socioeconomic achievements of women across the globe, but as part of our Women of Mood series, we wanted to know what exactly encapsulates this special...
Women of Mood
WOMEN OF MOOD Women's History Month is celebrated during March and is dedicated to highlighting the contributions of women to events in history and contemporary society. Here at Mood, we are proud to count on hundreds of talented women as part of our global team. To...
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Industry Resources
Restaurant AV – How To Get the Most for Your Money
Restaurant AV - How to Get the Most for Your MoneyYour AV system may not be quite as important as your grill or ovens, but it’s nothing to neglect. After all, great design, quality speakers and high-performance screens are key ingredients in creating a memorable and...
Music For Retail Stores
Music ForRetail StoresBuilt For Your Brand Deliver the signature sound of your brand at every location with Mood Harmony™ - the #1 mobile-friendly platform delivering music for retail stores. With the world’s largest music library and professionally designed...
Getting Your Grocery Music Right
Getting Your Grocery Music RightThe critical role of background music in grocery stores hasn’t changed much over the years. Your music should engage your shoppers on an emotional level and create an upbeat atmosphere that encourages them to deliberately peruse the...
Elevating the Supermarket Experience with In-store Media
Elevating The Supermarket Experience With In-Store MediaElevating the Supermarket Experience with In-Store Media Earning customer loyalty and bringing customers back to your location every week is no simple feat, especially in today’s hyper-competitive grocery...
Keep Customers Up To Speed: Automotive Digital Signage
Keep Customers Up to Speed: Automotive Digital SignageLong waits at the dealership or automotive service center can make patrons cranky and uncooperative, which is why your automotive business should take note of upcoming audio/visual solutions which can enhance your...
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Research Studies & eBooks
2023 In-Store Trends
How Banks Can Hang Onto Human
Experiential Marketing Handbook
Digital Signage Best Practices
In-Store Media Enhances the Shopper Experience
Shopper Sentiments
Quantifying the Impact of Sensory Marketing
Digital Signage Best Practices
The Impact of Sensory Marketing
7 Essentials for Building a Digital Signage Strategy
