MOOD MEDIA BLOG
Welcome to our blog. This is where our industry experts provide insights, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.
LATEST POSTS
A Music Supervisor’s Guide to Music Strategy
A Music Supervisor’s Guide to Music StrategyIt’s widely appreciated in the retail industry that the right in-store atmosphere drives footfall. In our latest Mood Media In-Store Trends study, we found that 70% of shoppers believe branded music contributes to a pleasant...
The Retail Technology Show 2024: Key Highlights and Insights
The Retail Technology Show 2024: Key Highlights and InsightsThe Retail Technology Show marks an exciting date in the calendar for professionals in the retail industry. It provides fantastic insight into the tools and solutions aimed at improving the customer...
Digital Signage Best Practices
Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...
Shaping the Future of Retail: Key Insights from ShopTalk 2024
Shaping the Future of Retail: Key Insights from ShopTalk 2024Over the course of four days, attendees were treated to a dynamic mix of insightful keynotes, workshops and powerful connections at ShopTalk 2024, a well-known conference of retail change-makers. The event...
A Guide To Music For Hotels
A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...
A Music Supervisor’s Guide to Music Strategy
A Music Supervisor’s Guide to Music StrategyIt’s widely appreciated in the retail industry that the right in-store atmosphere drives footfall. In our latest Mood Media In-Store Trends study, we found that 70% of shoppers believe branded music contributes to a pleasant...
The Retail Technology Show 2024: Key Highlights and Insights
The Retail Technology Show 2024: Key Highlights and InsightsThe Retail Technology Show marks an exciting date in the calendar for professionals in the retail industry. It provides fantastic insight into the tools and solutions aimed at improving the customer...
Digital Signage Best Practices
Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...
Shaping the Future of Retail: Key Insights from ShopTalk 2024
Shaping the Future of Retail: Key Insights from ShopTalk 2024Over the course of four days, attendees were treated to a dynamic mix of insightful keynotes, workshops and powerful connections at ShopTalk 2024, a well-known conference of retail change-makers. The event...
A Guide To Music For Hotels
A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...
Integrated Systems Europe 2024: Innovations and Insights
Integrated Systems Europe 2024: Innovations and InsightsISE is always an exciting event in our calendar, and this year did not disappoint with some fantastic innovations and big moves from a whole host of brands and newcomers to the industry. The 2024 event certainly...
Future of Retail: Key Takeaways from NRF 2024
Crystal Ball Gaze into the Future of Retail: Key Takeaways from NRF 2024The energy was electric at NRF: 2024 Retail's Big Show. The National Retail Federation (NRF), is one of the largest retail conferences in the world — a hot spot for industry titans and innovators...
How Retailers Can Maximise The Potential of Black Friday
How Retailers Can Maximise The Potential of Black FridayBlack Friday has become the busiest shopping day of the year, and is now a major event in the calendar of many retailers and consumers throughout the world. However, the term ‘Black Friday’ isn’t in its infancy...
Evolution of the Store 1940-1999
THE EVOLUTION OF THE STORE - 1940-19991940 – 1999The Dawn of the Consumer Society The end of the Second World War and the return of "freedom of movement" saw the beginning of the modern consumer society we know today. Combine that with employment on the rise and a...
Unmasking Halloween’s Retail Potential
Unmasking Halloween's Retail Potential: A Sensorial Customer Journey To Support Halloween Products And PromotionsIn the bustling world of retail, Halloween is a true powerhouse of an opportunity just waiting to creep out from the darkness. As the leaves turn, the air...
How to Ace The Back-to-School Shopping Experience
HOW TO ACE THE BACK-TO-SCHOOL SHOPPING EXPERIENCE Using data insights from the Sensormatic Solutions 2023 Back-to-School Consumer Sentiment Survey and a survey study from Suzy Market Research, let’s explore how retailers can create captivating shopping experiences...
Evolution of the Store – 1900-1939
THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of Emotion The beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....
History of Muzak
THE HISTORY OF MUZAKMuzak. It's a word that most people of a certain age at least vaguely recognize. For many, Muzak is associated with instrumental easy-listening covers, waiting on hold, and elevator music.The Beginning First Radio Broadcasts Muzak Timeline Muzak Ad...
International Women’s Day at Mood Media
INTERNATIONAL WOMEN’S DAY AT MOOD MEDIAInternational Women’s Day is a day to celebrate the cultural, political, and socioeconomic achievements of women across the globe, but as part of our Women of Mood series, we wanted to know what exactly encapsulates this special...
Women of Mood
WOMEN OF MOOD Women's History Month is celebrated during March and is dedicated to highlighting the contributions of women to events in history and contemporary society. Here at Mood, we are proud to count on hundreds of talented women as part of our global team. To...
Eurovision 2023
EUROVISION 2023Ceea ce a început ca un experiment tehnic în domeniul televiziunii, una dintre primele încercări de a transmite un eveniment televizat în direct către o mare audiență internațională, a devenit unul dintre cele mai îndrăgite evenimente din Europa,...
Inspirational Women In Music
INSPIRATIONAL WOMEN IN MUSIC The music industry is continuously evolving, with more and more powerful women coming to the forefront, but it wasn’t always so welcoming towards female recording artists. In the early 20th century, many women were barred from performing...
Christmas Songs Around the World You Might Not Have Heard
CHRISTMAS SONGS AROUND THE WORLD YOU MIGHT NOT HAVE HEARDWhen it comes to holiday music, there are usually two types of people: those who crank up the classics the second Halloween is out of the way, and those who listen to anything but for the duration of the season....
International Music Day
INTERNATIONAL MUSIC DAYServing more than 500,000 subscriber locations in 100+ countries around the globe, we take “international” to a whole new level. With a talented creative team made up of music supervisors and researchers from all corners of the globe, they have...
A Guide To Music For Hotels
A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...
Evolution of the Store 1940-1999
THE EVOLUTION OF THE STORE - 1940-19991940 – 1999The Dawn of the Consumer Society The end of the Second World War and the return of "freedom of movement" saw the beginning of the modern consumer society we know today. Combine that with employment on the rise and a...
How to Ace The Back-to-School Shopping Experience
HOW TO ACE THE BACK-TO-SCHOOL SHOPPING EXPERIENCE Using data insights from the Sensormatic Solutions 2023 Back-to-School Consumer Sentiment Survey and a survey study from Suzy Market Research, let’s explore how retailers can create captivating shopping experiences...
Evolution of the Store – 1900-1939
THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of Emotion The beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....
Music Licensing For Businesses In Europe: The Importance Of Proper Licensing
MUSIC LICENSING FOR BUSINESSES IN EUROPE: THE IMPORTANCE OF PROPER LICENSING So you want to play music in your business? Great! But before you reach for that AUX cord, make sure you’re legally covered.A lot of people assume that it’s okay to play music off of your...
Evolution of the Store – 1800-1899
THE EVOLUTION OF THE STORE - 1800-18991800 – 1899The Age of Independence The 19th century represents the first revolution in the history of retail stores and the customer experience. With the advent of the department store, the retail consumer acquired a sense of...
The Bigger Story Behind Black Friday
THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...
A Music Supervisor’s Guide to Music Strategy
A Music Supervisor’s Guide to Music StrategyIt’s widely appreciated in the retail industry that the right in-store atmosphere drives footfall. In our latest Mood Media In-Store Trends study, we found that 70% of shoppers believe branded music contributes to a pleasant...
The Retail Technology Show 2024: Key Highlights and Insights
The Retail Technology Show 2024: Key Highlights and InsightsThe Retail Technology Show marks an exciting date in the calendar for professionals in the retail industry. It provides fantastic insight into the tools and solutions aimed at improving the customer...
Digital Signage Best Practices
Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...
Shaping the Future of Retail: Key Insights from ShopTalk 2024
Shaping the Future of Retail: Key Insights from ShopTalk 2024Over the course of four days, attendees were treated to a dynamic mix of insightful keynotes, workshops and powerful connections at ShopTalk 2024, a well-known conference of retail change-makers. The event...
Integrated Systems Europe 2024: Innovations and Insights
Integrated Systems Europe 2024: Innovations and InsightsISE is always an exciting event in our calendar, and this year did not disappoint with some fantastic innovations and big moves from a whole host of brands and newcomers to the industry. The 2024 event certainly...
Future of Retail: Key Takeaways from NRF 2024
Crystal Ball Gaze into the Future of Retail: Key Takeaways from NRF 2024The energy was electric at NRF: 2024 Retail's Big Show. The National Retail Federation (NRF), is one of the largest retail conferences in the world — a hot spot for industry titans and innovators...
How Retailers Can Maximise The Potential of Black Friday
How Retailers Can Maximise The Potential of Black FridayBlack Friday has become the busiest shopping day of the year, and is now a major event in the calendar of many retailers and consumers throughout the world. However, the term ‘Black Friday’ isn’t in its infancy...
Unmasking Halloween’s Retail Potential
Unmasking Halloween's Retail Potential: A Sensorial Customer Journey To Support Halloween Products And PromotionsIn the bustling world of retail, Halloween is a true powerhouse of an opportunity just waiting to creep out from the darkness. As the leaves turn, the air...
A Guide To Music For Restaurants
A GUIDE TO MUSIC FOR RESTAURANTS Why Adding Music to Your Restaurant is a Smart Business MoveDo you remember the last time you visited a restaurant without music playing in the background? Neither do we. Music is such a staple in the restaurant industry we don’t even...
Scent Marketing For Hotels
SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing.What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...
How Does Digital Signage Work?
HOW DIGITAL SIGNAGE WORKS The what, the how, and the why behind Digital Signage SoftwareIf you've ever walked into a store or a restaurant and seen digital screens displaying content, you've witnessed digital signage in action. Digital signage is a technology that has...
Cele mai importante evenimente de la ISE 2023: Tendințe, tehnologie și inovații
CELE MAI IMPORTANTE MOMENTE DE LA ISE 2023: TENDINȚE, TEHNOLOGIE ȘI INOVAȚII În timp ce ușile se închid la un alt eveniment ISE fantastic, reflectăm asupra celor mai importante momente.Acesta a fost cel de-al treilea an în care ISE s-a desfășurat în noul său sediu din...
What Does the Metaverse Mean for Retail?
WHAT DOES THE METAVERSE MEAN FOR RETAIL? It may be the talk of the town right now, but many people are still confused about, and in some cases extremely wary of, the metaverse. So what exactly is this mysterious concept and what does it mean for the future of retail...
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See the latest solution and industry research, whitepapers and articles.
A Guide To Music For Hotels
With Mood Media’s global reach, hotel chains can harness the power of music and confidently ensure that their guests receive a consistent brand experience.
Retail 2024: Next-Level Personalisation, AI and Harmony
Two out of three shoppers walk into a store open to discoveries and hoping for inspiration. Customers look for social experiences where they can discover new products, feel them, imagine them in their homes — and purchase and take them home immediately.