RETAIL 2024:
PERSONALIZACE NOVÉ ÚROVNĚ, AI A HARMONIE

Zdroje řešení Průmyslové zdroje Výzkumné studie a elektronické knihy

Transformační role smyslového marketingu v maloobchodním prodeji automobilů

ŘÍZENÍ BUDOUCNOSTI: TRANSFORMAČNÍ ROLE SMYSLOVÉHO MARKETINGU V MALOOBCHODĚ S AUTOMOBILYV době, kdy spotřebitelé kladou velký důraz na zážitky a jsou naladěni na personalizované a poutavé interakce se značkou, se automobilový maloobchod nachází na křižovatce. Vzhledem...

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RETAIL 2024: PERSONALIZACE NOVÉ ÚROVNĚ, AI A HARMONIE

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RETAIL 2024:
PERSONALIZACE NOVÉ ÚROVNĚ, AI A HARMONIE