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Insights & Trends

Our industry experts provide insights, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.

Latest Insights

A Music Supervisor’s Guide to Music Strategy

A Music Supervisor’s Guide to Music StrategyIt’s widely appreciated in the retail industry that the right in-store atmosphere drives footfall. In our latest Mood Media In-Store Trends study, we found that 70% of shoppers believe branded music contributes to a pleasant...

The Retail Technology Show 2024: Key Highlights and Insights

The Retail Technology Show 2024: Key Highlights and InsightsThe Retail Technology Show marks an exciting date in the calendar for professionals in the retail industry. It provides fantastic insight into the tools and solutions aimed at improving the customer...

Digital Signage Best Practices

Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...

Shaping the Future of Retail: Key Insights from ShopTalk 2024

Shaping the Future of Retail: Key Insights from ShopTalk 2024Over the course of four days, attendees were treated to a dynamic mix of insightful keynotes, workshops and powerful connections at ShopTalk 2024, a well-known conference of retail change-makers. The event...

A Guide To Music For Hotels

A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...

Top Resources

The Transformative Role of Sensory Experiences in Automotive Retail

DRIVING THE FUTURE: THE TRANSFORMATIVE ROLE OF SENSORY EXPERIENCES IN AUTOMOTIVE RETAILIn an era where consumers place a high value on experiences and are attuned to personalized and engaging brand interactions, the automotive retail industry is at a crossroads. As...

Leveraging Audiovisual Solutions to Enhance Guest Experiences

The Power of Personalisation How Hotels are Leveraging Audiovisual Solutions to Enhance Guest ExperiencesIn the dynamic world of hospitality, brands are ceaselessly seeking innovative approaches to not only differentiate themselves but also to captivate and inspire...

How Gyms Can Improve Their Member Experience

HOW GYMS CAN IMPROVE THEIR MEMBER EXPERIENCE Flex Your Multi-Sensory MuscleAs with the start of every new year, people make resolutions to lose weight and stay fit. But as we see a huge influx of new members joining gyms and fitness clubs, the question becomes - how...

5 Holiday Marketing Strategies to Captivate Your Customers

5 Holiday Marketing Strategies To Captivate Your Customers Get Your Customers in the Mood This Holiday SeasonA lot of work goes into holiday marketing strategies, particularly those online or on television, but what about those for your brick and mortar business? Your...

Improve Staff Training & Retention with One Simple Solution

Improve Staff Training & Retention With One Simple Solution How Digital Signage Can Create Informed and Engaged EmployeesMuch has changed in the foodservice industry since the start of the pandemic, but one trend has persisted: people keep quitting their jobs. In...

Digital Signage Best Practices

Digital Signage Best Practices

Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...

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A Guide To Music For Hotels

A Guide To Music For Hotels

A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...

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Evolution of the Store 1940-1999

Evolution of the Store 1940-1999

THE EVOLUTION OF THE STORE - 1940-19991940 – 1999The Dawn of the Consumer Society The end of the Second World War and the return of "freedom of movement" saw the beginning of the modern consumer society we know today. Combine that with employment on the rise and a...

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Evolution of the Store – 1900-1939

Evolution of the Store – 1900-1939

THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of Emotion The beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....

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History of Muzak

History of Muzak

THE HISTORY OF MUZAKMuzak. It's a word that most people of a certain age at least vaguely recognize. For many, Muzak is associated with instrumental easy-listening covers, waiting on hold, and elevator music.The Beginning First Radio Broadcasts Muzak Timeline Muzak Ad...

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Women of Mood

Women of Mood

WOMEN OF MOOD Women's History Month is celebrated during March and is dedicated to highlighting the contributions of women to events in history and contemporary society. Here at Mood, we are proud to count on hundreds of talented women as part of our global team. To...

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Eurovision 2023

Eurovision 2023

EUROVISION 2023Ceea ce a început ca un experiment tehnic în domeniul televiziunii, una dintre primele încercări de a transmite un eveniment televizat în direct către o mare audiență internațională, a devenit unul dintre cele mai îndrăgite evenimente din Europa,...

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Inspirational Women In Music

Inspirational Women In Music

INSPIRATIONAL WOMEN IN MUSIC The music industry is continuously evolving, with more and more powerful women coming to the forefront, but it wasn’t always so welcoming towards female recording artists. In the early 20th century, many women were barred from performing...

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International Music Day

International Music Day

INTERNATIONAL MUSIC DAYServing more than 500,000 subscriber locations in 100+ countries around the globe, we take “international” to a whole new level. With a talented creative team made up of music supervisors and researchers from all corners of the globe, they have...

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A Guide To Music For Hotels

A Guide To Music For Hotels

A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...

citește mai mult
Evolution of the Store 1940-1999

Evolution of the Store 1940-1999

THE EVOLUTION OF THE STORE - 1940-19991940 – 1999The Dawn of the Consumer Society The end of the Second World War and the return of "freedom of movement" saw the beginning of the modern consumer society we know today. Combine that with employment on the rise and a...

citește mai mult
Evolution of the Store – 1900-1939

Evolution of the Store – 1900-1939

THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of Emotion The beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....

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Evolution of the Store – 1800-1899

Evolution of the Store – 1800-1899

THE EVOLUTION OF THE STORE - 1800-18991800 – 1899The Age of Independence The 19th century represents the first revolution in the history of retail stores and the customer experience. With the advent of the department store, the retail consumer acquired a sense of...

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The Bigger Story Behind Black Friday

The Bigger Story Behind Black Friday

THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...

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Digital Signage Best Practices

Digital Signage Best Practices

Digital Signage Best Practices Get the most out of your digital signage with our digital signage best practices guide.You’ve done your research and you’ve worked with a professional digital signage provider to implement your solution. But now what? How can you be sure...

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Scent Marketing For Hotels

Scent Marketing For Hotels

SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing.What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...

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How Does Digital Signage Work?

How Does Digital Signage Work?

HOW DIGITAL SIGNAGE WORKS The what, the how, and the why behind Digital Signage SoftwareIf you've ever walked into a store or a restaurant and seen digital screens displaying content, you've witnessed digital signage in action. Digital signage is a technology that has...

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What Does the Metaverse Mean for Retail?

What Does the Metaverse Mean for Retail?

WHAT DOES THE METAVERSE MEAN FOR RETAIL? It may be the talk of the town right now, but many people are still confused about, and in some cases extremely wary of, the metaverse. So what exactly is this mysterious concept and what does it mean for the future of retail...

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Industry Resources

Getting Your Grocery Music Right

Getting Your Grocery Music Right

Getting Your Grocery Music RightThe critical role of background music in grocery stores hasn’t changed much over the years. Your music should engage your shoppers on an emotional level and create an upbeat atmosphere that encourages them to deliberately peruse the...

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Background Music in Hospitality

Background Music in Hospitality

Background Music in Hospitality Audio branding is a core element of the guest experience, and it's an essential tool for connecting with guests on a deeper, more emotional level. From custom background music mixes to ambient soundscapes,professional hotel music is...

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Music For Retail Stores

Music For Retail Stores

Music ForRetail StoresBuilt For Your Brand Deliver the signature sound of your brand at every location with Mood Harmony™ - the #1 mobile-friendly platform delivering music for retail stores. With the world’s largest music library and professionally designed...

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Research Studies & eBooks

2023 In-Store Trends

How Banks Can Hang Onto Human

Experiential Marketing Handbook

Digital Signage Best Practices

In-Store Media Enhances the Shopper Experience

Shopper Sentiments

Quantifying the Impact of Sensory Marketing

Digital Signage Best Practices

The Impact of Sensory Marketing

7 Essentials for Building a Digital Signage Strategy

The State of Brick & Mortar